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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Editorial
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Why Your CX Is Only as Good as the Systems Your Leaders Build
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Editorial
A two-lane asphalt highway stretches through a desert landscape, with bright yellow center lines leading toward a gentle curve in the road. Sparse desert vegetation and cacti line both sides of the road under a clear blue sky, with distant mountains visible on the horizon.
CX Governance Is a 2026 Business Priority. Here's Your Roadmap.
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Editorial
In an image generated by AI, a futuristic robot with a sleek metallic design carefully stacks realistic wooden blocks and glowing digital cubes into a pyramid, symbolizing the building of an AI technology stack, with server racks and a high-tech cityscape in the background.
Your AI Stack Is Only as Good as the Architecture Behind It
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Two racehorses with jockeys in colorful silks sprint side by side on a racetrack, captured in motion with a blurred background emphasizing speed and competition.
In 2026, Speed Is the Strategy: Designing CX Systems for Impact Velocity
Sprinkr CEO Rory Read giving an address on stage with a Sprinklr logo behind him.
Sprinklr Reports 'Turning Point' Year as Customer Experience Reaches 'Inflection Point'
Mozark logo against a blue background.
Mozark Raises $40M Series B for Digital Experience Testing
Zendesk logo displayed on a smartphone screen in front of a blurred computer monitor showing the Zendesk customer service platform interface.
Zendesk Acquires Forethought for Self-Learning AI Agents
Pug dog in a dog house. 
Embodied AI Is Changing Where Intelligence Lives in the Enterprise
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Kustomer AI Brings Automation to Zendesk Helpdesks
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Articles Tagged "Michael Orbach"

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Interview: Michael Orbach from Cascadia Capital on the Evolving Customer Experience Market
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Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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