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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Editorial
A colorful pile of 3D emoji faces showing a range of expressions including laughter, love, surprise and silliness, symbolizing diverse emotions and reactions.
Say It Ain't So! Why Emojis Undermine the Science of Good Email Marketing
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Editorial
Baby taking steps on green grass in park.
Why Agentic AI Is the Next Step in Customer Journey Orchestration
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Editorial
A close-up of a surprised-looking snowy owl with wide yellow eyes and an open beak, set against a wooden background.
The Best Customer Experiences? Ones You Don’t Expect
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Two people planning a journey at a wooden table with a map, laptop, notebook, and camera — symbolizing collaboration, discovery, and mapping the path forward.
The Complete Guide to Customer Journey Mapping
Master Yoda fictional character figure in Ximending Mall, Taipei.
Dos and Do Nots From the Master Yoda of Customer Advisory Boards
Child wearing a colorful winter hat, purple coat and striped leggings running through a corn maze lined with tall, dry stalks on a bright autumn day.
The Maze of AI in Marketing: What Should We Do First?
Google logo in a skyscraper building in Toronto.
Inside Google’s Plan to Redefine Customer Engagement With Gemini Enterprise
Tokyo, Japan – February 13, 2025: A shop in the Otemachi area selling Osaka Expo 2025 merchandise, featuring a large model of the event’s mascot, Myaku-Myaku, beside a colorful display of themed goods.
CX Leaders, Stop Selling Sentiment — Start Selling Outcomes
Nvidia headquarters in Santa Clara, California.
Tech Giants Back Uniphore's $260M Series F for Enterprise AI Platform
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Articles Tagged "News Briefs"

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Digital Experience
Email Volume Climbs, Kentico Single CMS Product, More News
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Customer Experience
5 Ways to Build Customer Loyalty, Embrace the Cloud, More News
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Digital Experience
Deloitte Releases 2017 Tech Trends, Tamr Wins a Patent, More News
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Salesforce Acquires UX Agency, Super Bowl Social Wins, More News
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Accenture Acquires Solid Servision, Bynder Integrates AI, More News
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Medium Warns Advertising Is 'Broken,' More News
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LinkedIn's Content Engagement Tips, Invoca Turns to Watson, More News
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Phil Fernandez Out at Marketo, Marc Andreessen Joins Dialpad Board, More News
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Wipro Acquires Appirio, Progress DigitalFactory Released, More News
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Clutch Says These 12 SEO Agencies Are the Best, More News
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Content Marketing
HubSpot Braces for Bigger Crowd at Inbound, More News
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Marketo Sale Approved, Changes at SAP & Salesforce, More News
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Customer Experience
Cision Buys PR Newswire, Episerver Invests in Partners, More
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

Join the Community
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