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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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The Great AI Readiness Divide in Marketing
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The Overlooked Owned Channel Sitting in Every Inbox
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How to Win a CMSWire IMPACT Award. Inside the Application Playbook
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Customers line up at a busy deli counter beneath retro signage reading “Catering for All Occasions,” as servers take sandwich orders behind the counter in a black-and-white photo.
What Is Customer Experience (CX) and Why Does It Matter Today?
A small golden puppy eats from a white food bowl labeled “FOOD” with paw prints, standing on a light wooden floor in a bright home setting.
Culture Eats Strategy, But CMOs Decide What’s on the Menu
A healthcare professional gently holding a patient’s hand in a comforting gesture, symbolizing compassion and trust in medical care.
How WellSpan Humanizes Healthcare Through Digital Experience
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Some Consumers Find Zero Benefit With AI in Customer Service
Three dogs sitting on grass beside their owners during an outdoor training session — a golden retriever, a white poodle mix and a brown terrier — all on leashes and looking forward.
Untrained Customer Service Agent? Nope. Untrained AI? Nope.
A red wooden figure stands on a red bridge connecting two stacks of wooden blocks, linking a line of neutral-colored figures to the other side — symbolizing leadership, connection and bridging gaps in decision-making.
Social Proof and the Confidence Gap: What CX Leaders Can Learn From B2B Buyers
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Articles Tagged "Patents"

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Article
Social Business
The Future is Open and Why You Should Care
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Customer Experience
Want This Here 'Used Digital Object'? Amazon Patents That Marketplace
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Customer Experience
Apple vs. Samsung Patent Case Jury Delivers Its Verdict
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Article
Customer Experience
The Day Has Arrived When Kodak Exits Film
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Article
Customer Experience
Apple, Google, Microsoft in Bidding War for Kodak Patents
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Article
Customer Experience
Facebook and Yahoo Settle Patent Dispute, Expand Relationship
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Article
Mobile
China Approves Google's Motorola Mobility Acquisition With a Catch: Android Stays Free
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Article
Social Business
Microsoft, Facebook Announce $550 Million Patent Deal
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Article
Social Media
Yahoo Sues Facebook Over Advertising, Search and Privacy Patents
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Article
Mobile
Nokia/Apple Kiss, Make Up Over Mobile Patent Suit
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Article
Enterprise 2.0
Microsoft, Salesforce Settle, Further Disputes on the Way?
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Article
Enterprise 2.0
Salesforce.com Sues Microsoft, Claims SharePoint Infringes on Patents
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Article
Enterprise 2.0
Salesforce and Microsoft in "Alley" Patent Fight
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Article
Web CMS
The Waiting's Over: Vignette Scores Three New US Patents
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Industry News
Microsoft Seeks Broad RSS-Related Patent
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

Join the Community
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