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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Editorial
An old football scoreboard on a field in Swissvale, Penn., on a sunny day. 
The End of Scoreboard CX: Why Customer Experience Needs Movement, Not Metrics
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Editorial
A brown dog looking up intently at a person holding a heart-shaped treat close to its nose.
Alexa, Meet ChatGPT: New Ecommerce Customer Experience Party Has Better Snacks
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News
Nasdaq tower in New York City displays a bright yellow digital billboard congratulating Kustomer on raising $30 million in Series B funding.
Kustomer Unveils AI-Native CX Platform With Embedded Intelligence
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Martin Michalik, VP of product at Kontent.ai, giving a presentation on the new Agentic CMS product with a slide deck on a TV screen.
Kontent.ai Launches AI-Powered CMS for Content Automation
PwC corporate building, shot from the outside.
PwC & Salesforce Launch AI-Powered Contact Center Solution
Close-up of decorated cupcakes with pink and white floral icing and green accents; one cupcake in focus has the name “Sheela” piped in pink frosting on top.
AI, Compliance and Customer Trust: 3 Pillars of Modern Personalization
A ChatGPT conversation window showing a user asking for help finding a handmade ceramic housewarming gift under $100, illustrating OpenAI’s new Instant Checkout shopping capability.
OpenAI's ChatGPT Instant Checkout: The Dawn of Conversational Commerce CX
A close-up of a person dialing a vintage rotary telephone with a teal-painted fingernail.
The One-Dial Illusion: Why CX Leaders Keep Crashing on ROI
Blurred interior hallway with natural light and reflections on a polished floor, symbolizing lack of clarity and focus.
Marketing Leaders Take Note: The Dangerous Blur Between Strategy and Execution
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For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

Join the Community
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