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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Two SharpenCX team members stand at their booth during the Opkalla Tech Summit in Charlotte, smiling and wearing branded black polos with orange lanyards. Their display table features laptops, product materials and a monitor demoing Sharpen’s cloud CCaaS platform as attendees network in the background inside a brick-and-glass event space with large chandeliers.
SharpenCX-Ytel Deal Signals New Phase of Contact Center Consolidation
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A man smiles and points toward a large Coveo booth display at an event. The sign behind him reads “The Future is Business-to-Person, powered by AI Search and Generative Experiences,” with screens and exhibitor booths visible in the background.
Coveo Launches RAG-as-a-Service for AWS AI Agents
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Sponsored Article
A man smiles as he touches his hand to a glass wall while a humanoid robot on the other side mirrors the gesture, creating a moment of human–AI interaction in a modern indoor setting.
How Organizational Fundamentals Deliver Frictionless AI Experiences
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A winding mountain road covered in patches of snow with a sharp-turn warning sign in the foreground, surrounded by snowy peaks and evergreen trees under a partly cloudy sky.
6 Marketing Technology Trends to Watch in 2026
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The Psychological Shortcut That Makes Email Marketing Work Better
A group of Gentoo penguins rests on a rocky ledge while one penguin stands upright with its beak open, appearing to call out against a gray sky.
The CX Leader of 2026 Isn’t Who You Think
A man with short brown hair and a beard browses a clothing rack in a store, holding the sleeve of a black leather jacket while wearing a white T-shirt and jeans.
CX at Scale: How Leaders Can Connect Data People and Outcomes
A person wearing dark shoes and tights is about to step on a banana peel on a sidewalk, captured close-up from ground level.
If Your Experience Falters, Customer Loyalty Follows — Fast
A wooden artist mannequin is sprawled face-down on a sandy mound, positioned as if it has collapsed or is struggling to climb the hill.
Your Customers Aren’t Quiet—They’ve Given Up on Your Surveys
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For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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