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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

Editorial
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Customer Trust Is the Currency of CX — Why Broken Promises Leave Scars
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Editorial
Four stages of transformation shown with orange paper: three crumpled balls on the ground and one paper airplane flying upward against a blue background, symbolizing progress and innovation.
Is It Digital Transformation 3.0 or AI Transformation 1.0?
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Feature
A group of identical glossy white robots with glowing blue antennae moves in formation on a reflective surface. One robot, accented in red instead of blue, stands out in the front row, symbolizing individuality or leadership among chatbots.
CX Leaders Bet on AI, Yet Trust and Transparency Remain the Wildcards
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A single person stands apart on an open expanse facing a large crowd of people clustered together, symbolizing leadership, influence and standing out from the group.
Why Great CMOs Act Like Orchestrators, Not Megaphones
Close-up view of a roulette wheel with the ball resting on the black number 8 slot, surrounded by red and black numbered sections.
Why Marketers Are the First to Bet Big on Agentic AI
Close-up of a conference table with a microphone, eyeglasses, pen, and paper in focus, with blurred boardroom participants in the background.
Is Your Board Ready for AI? Questions Every CX Leader Must Answer
US flag on the Robert Kennedy Justice Department Building in Washington DC.
Will Google's Antitrust Search Ruling Impact Marketing SEO Strategies?
Sign made out of grass that says, "INBOUND" in San Francisco for HubSpot's annual conference.
HubSpot Unveils Data Hub, Breeze Agents and ‘The Loop’ at INBOUND 2025
Selective focus on a USPS mailbox with a defocused FedEx mailbox in the distance. 
We’ve Lost Preview Text for Email. Are Subject Lines Next?
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Articles Tagged "Sensors"

Editorial
Article
Internet of Things
The Whole Bit About Smart Networks of Things
Editorial
Article
Internet of Things
McKinsey: The IoT is Worth $11.1T a Year
Feature
Article
Internet of Things
The IoT Challenge: Make Use of the Data
Feature
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Internet of Things
Intel Changes the IoT with Altera Buy
Feature
Article
Internet of Things
Don't Sell the Internet of Things Short
Feature
Article
Internet of Things
Why Small Businesses Should Tap the IoT
Feature
Article
Internet of Things
One Happy Family: Marketing, Messaging Apps and the IoT
Feature
Article
Internet of Things
Casting Light on the Internet of Things
Feature
Article
Internet of Things
Mobile Devices are the Gateway to the Internet of Things
Feature
Article
Internet of Things
Do We Really Want Apple to Corner the Smart Home Market?
Feature
Article
Internet of Things
Siri, Dim the Lights #WWDC
Feature
Article
Internet of Things
Apple's iBeacons Could Reinvigorate Retail
Feature
Article
Internet of Things
How to Mine Gold from the Internet of Things
Feature
Article
Big Data
Wearable Tech? Yep, It's the New Black
Feature
Article
Internet of Things
Shifting the Internet of Things into Overdrive
Feature
Article
Internet of Things
Internet of Things Name: Stupid or Brilliant?
Feature
Article
Internet of Things
Keeping Customers at the Heart of the Internet of Things: Impact, Opportunities, Risks
Feature
Article
Customer Experience
Are Digital Marketers Ready for the Age of Context?
Feature
Article
Customer Experience
Sports Stats Junkies, Rejoice: Sensor Tech Is Here #e2conf
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

Join the Community
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