Articles Tagged "Third Party Cookies"

Ditch the Cookies: Embrace First-Party Data for Smarter Marketing

Google Cookies Are Here to Stay: What This Means for SEO

How Advertisers and Marketers Are Reacting to Google's Cookie Pivot

Cookie Deprecation: Crunch Time for Marketers, Take 3

Marketing Execs React to New Google Cookie Deprecation Timeline

3 Emerging Tactics for Successful Cookieless Audience Targeting

Third-Party Cookie Deprecation: Preparing for Marketing's Future

First-Party Data: Getting Creative for Cross-Channel Identification

How Contextual Targeting Delivers Personalization Without Cookies

What Google Privacy Sandbox Means to Marketing Data and Analytics Strategy

The Best Marketing Plans in a Cookieless World

What Does Marketing Look Like Without Third-Party Cookies?

Bracing for a Cookieless Future and the Age of the Self-Service Buyer

5 Targeting Recommendations for a Post-Cookie World

CMOs Must Focus on Security as Consumer Attitudes Towards Data Privacy Shift

Google Is Forcing the Switch to GA4 — and Many Brands Aren’t Happy

What Marketers Should Know About Consumer Data Transfers

IAB Europe to Appeal Belgian Data Protection Authority's GDPR Data Consent Ruling

EU Authorities Hit IAB Europe With GDPR Fines on Data Consent Framework

Why Did Google Drop FLoC for Topics and What's the Marketing Impact?

How to Prepare Your Customer Experience Efforts for a Post-Cookie World

Google Analytics Modeled Conversions Pick Up Where Cookies Leave Off

Google Delay Means Marketers Live in Cookie Tracking World Another Two Years

How Marketers Can Innovate Without Third-Party Cookies