The Wire (Page 11)

Stay up to date in the world of customer experience, support, design, marketing, contact centers, and data management with 'The Wire' on CMSWire. We pull together the latest press releases, providing a one-stop hub for professionals seeking to elevate their strategies and stay on the pulse of cutting-edge trends, product releases, acquisitions, funding and more. Whether you're looking to transform customer interactions, optimize marketing campaigns, or make data-driven decisions, 'The Wire' connects you to the information you need.
Press Release
Digital Marketing
Alteryx Appoints Michelle Huff as Chief Marketing Officer to Accelerate Brand Growth
Jun 23, 2025
Alteryx expands leadership team with the addition of visionary executive to amplify global marketing strategy and drive momentum IRVINE, Calif., June 23, 2025 /PRNewswire/ -- Alteryx, Inc., a leading AI and data analytics company, today announced the appointment of Michelle Huff as Chief Marketing Officer ("CMO") to lead the company's marketing strategy. This key executive hire underscores Alteryx's commitment to amplifying its unified platform, Alteryx One, and advancing the company's next chapter of innovation and growth.
Press Release
Customer Experience
Luware Launches Virtual User: AI-Powered Automation for Contact Centers
Jun 19, 2025
New feature includes smarter routing, sentiment detection and language recognition ZURICH, SWITZERLAND, June 19, 2025 / EINPresswire.com / -- Luware, a leading provider of customer service solutions built natively on Microsoft Teams, today announced the release for Virtual User, a new feature designed to revolutionise how contact centres handle customer interactions. As part of Luware’s broader AI strategy, Virtual User embodies the automation pillar of the company’s three-fold approach: automation, augmentation, and analytics.
Press Release
Customer Experience
Keke’s Breakfast Cafe Leaps Forward With PAR Technology on the Menu
Jun 18, 2025
Serving Fresh Mornings, Faster Than Ever Through the Power of Technology NEW HARTFORD, N.Y. (June 18, 2025) – Keke’s Breakfast Cafe, one of the fastest-growing breakfast chains in the U.S., today announced it has selected PAR Technology Corporation (NYSE:PAR) to power its bustling cafes with PAR POS ™, PAR® Pay, and reliable hardware solutions. This collaboration lays a solid foundation for Keke’s rapid expansion, ensuring scalability, connected systems, and innovation as they prepare for their next stage of growth.
Press Release
Digital Experience
Mixpanel Expands Digital Analytics Platform to Power Continuous Innovation at Scale
Jun 18, 2025
New capabilities in experimentation, session replay, AI, metric trees, and warehouse integrations help teams move from insight to action — faster and with confidence SAN FRANCISCO--( BUSINESS WIRE)--Mixpanel, a global leader in product analytics, today announced the expansion of its digital analytics platform, giving teams a platform for data-driven decisions. With new capabilities across session replay, experimentation, metric trees, AI automation, and warehouse integrations, Mixpanel enables teams to continuously optimize their digital experiences and drive business outcomes.
Press Release
Customer Experience
Mosaicx Launches AI-Native CX Platform and Wins Top Honor at CCW Las Vegas 2025
Jun 18, 2025
Recognized for innovation and inclusion, Mosaicx debuts next-generation Engage platform and earns Best Workplace for Gender Equity Award OMAHA, Neb., June 18, 2025 (GLOBE NEWSWIRE) -- Mosaicx, a leader in AI-powered customer experience solutions and part of WestCX under the West Technology Group portfolio, made a major impact at this year’s Customer Contact Week (CCW) in Las Vegas. The company unveiled a significant update to its flagship intelligent virtual agent platform, Engage, and was honored as CCWomen’s Best Workplace for Gender Equity at the CCW Excellence Awards Gala.
Press Release
Digital Marketing
Supermetrics Acquires Leading CDP, Relay42 to Redefine the Future of Marketing Intelligence
Jun 18, 2025
HELSINKI, June 18, 2025 /PRNewswire/ -- Supermetrics, the leading Marketing Intelligence Platform, announced today the acquisition of Relay42, a leading, real-time Customer Data Platform (CDP). The acquisition positions Supermetrics' as the only Marketing Intelligence Platform to unify data integration, analysis and activation into one marketer-friendly solution.
Press Release
Digital Marketing
Infosys and Adobe Announce Strategic Collaboration to Turbocharge Marketing Transformation With AI
Jun 18, 2025
Infosys Aster ™ marketing suite and Adobe launch joint offering to enable global brands and marketers to unify customer experience at scale, personalize content to catalyze growth and streamline workflows for efficiency BENGALURU, India, June 18, 2025 /PRNewswire/ -- Infosys (NSE: INFY), (BSE: INFY), (NYSE: INFY), a global leader in next-generation digital services and consulting, and Adobe announced a strategic collaboration to jointly transform the marketing life cycle of global brands with AI. Together, they will bring capabilities from Infosys Aster ™ and Adobe to unify customer experience at scale, personalize content to enable business growth while also streamlining workflows for efficiency.
Press Release
Customer Experience
Tealium Announces CloudStream™, the First Unified, Zero-Copy Orchestration Solution Built for the AI Era
Jun 17, 2025
CloudStream enables instant cloud-native activation combining real-time and batch processing into one seamless platform San Diego, June 17, 2025 (GLOBE NEWSWIRE) -- Tealium, the leading intelligent real-time data orchestration platform, is announcing CloudStream™, a zero-copy segment builder and activation solution. With CloudStream, Tealium becomes the only platform enabling enterprises to seamlessly integrate real-time data collection, data cloud storage, and activation into one unified solution – going beyond traditional warehouse-only use cases to redefine customer data activation for the modern enterprise.
Press Release
Customer Experience
Algolia Introduces Context-Aware Retrieval for the Agentic Era
Jun 17, 2025
With the launch of its MCP Server, Algolia provides AI agents with secure, real-time access to business context SAN FRANCISCO--( BUSINESS WIRE)-- Algolia, the AI-native search and discovery platform trusted by 18,000 businesses and millions of developers worldwide, today announced the release of its MCP Server, the first component in a broader strategy to support the next generation of AI agents. This new offering enables large language models (LLMs) and autonomous agents to retrieve, reason with, and act on real-time business context from Algolia, safely and at scale.
Press Release
Customer Experience
NiCE Advances AWS Strategic Collaboration, Accelerating Agentic AI Across CXone Mpower Platform
Jun 17, 2025
Expanded collaboration brings together CXone Mpower, Amazon Q index, Amazon SageMaker, and Amazon Bedrock to accelerate intelligent automation across every role and workflow in the enterprise HOBOKEN, N.J.--( BUSINESS WIRE)-- NiCE (Nasdaq: NICE) today announced the next evolution of its strategic relationship with Amazon Web Services, Inc. (AWS), announcing a new collaboration to accelerate a shared vision to innovate the development, deployment and scaling of intelligent AI-powered solutions purpose-built for end-to-end customer service automation. Together, NiCE and AWS bring improved enterprise capabilities combining NiCE’s leadership in customer service automation, deep domain expertise, and rich interaction data with the power and scale of AWS Cloud and AI services.