The Wire (Page 17)

Stay up to date in the world of customer experience, support, design, marketing, contact centers, and data management with 'The Wire' on CMSWire. We pull together the latest press releases, providing a one-stop hub for professionals seeking to elevate their strategies and stay on the pulse of cutting-edge trends, product releases, acquisitions, funding and more. Whether you're looking to transform customer interactions, optimize marketing campaigns, or make data-driven decisions, 'The Wire' connects you to the information you need.
Press Release
Digital Experience
Sitecore Appoints Eric Stine as Chief Executive Officer, Marking Next Phase of Growth and Innovation
May 01, 2025
SAN FRANCISCO, May 1, 2025 /PRNewswire/ -- Sitecore ®, the global leader in digital experience management software, today announced the appointment of Eric Stine as Chief Executive Officer, effective immediately. The appointment comes at a time of rapid growth and opportunity for Sitecore, having recently reengineered the company's core Digital Experience Platform (DXP) and Content Management System (CMS) for the AI era.
Press Release
Customer Experience
PAR Technology Unveils 2025 Annual Industry Report, Highlighting Consumer Trends
May 01, 2025
Consumers continue to prefer and are willing to pay more for convenience NEW HARTFORD, N.Y. (May 1, 2025) – PAR Technology Corporation (NYSE:PAR), a global leader in enterprise foodservice technology solutions, released its 2025 Quick Service Restaurant (QSR) Operational Index Report, highlighting key insights in the restaurant industry from third-party delivery to state-specific employee data. The report analyzed data from more than 30,000 QSR restaurants that generated a total of 4.5 billion transactions and $67 billion in sales in 2024.
Press Release
Digital Experience
Fivetran Signs Agreement to Acquire Census, Delivering the First End-to-End Data Movement Platform for the AI Era
May 01, 2025
Fivetran becomes the only fully managed platform that can move trusted, governed data in any direction, powering real-time decisions, AI, and business operations. Oakland, Calif., May 1, 2025 — Fivetran, the global leader in data movement, today announced that it has signed an agreement to acquire Census, the leader in Reverse ETL, data activation, and operational analytics.
Press Release
Customer Experience
Emplifi: More Than Half of Gen Z and Millennials Have Made a Purchase on Social Media in the Past 3 Months
Apr 30, 2025
Emplifi’s report offers deep insights on Gen Z and Millennial social commerce trends, highlighting how consumer expectations have shifted across generations NEW YORK--( BUSINESS WIRE)-- Emplifi, the leading unified customer engagement solution, today released findings from its report: " Marketing Across Generations: How Gen Z, Millennials, Gen X, and Baby Boomers Engage with Brands Differently. " The report offers valuable insights into consumer behavior and generational preferences associated with brand engagement and social commerce trends. According to the report, more than half of Gen Z (53%) and Millennials (56%) have made a purchase via a social media platform in the past three months.
Press Release
Customer Experience
Sendbird Launches First Omnipresent AI Agent, Marking Shift From Reactive to Proactive Customer Support
Apr 30, 2025
AI agent resolves issues before they escalate by combining omnichannel continuity, proactive intelligence and contextual memory SAN MATEO, Calif., April 30, 2025 /PRNewswire/ -- Sendbird Inc., the AI communications platform trusted by the world's largest apps, today announced the launch of its Omnipresent AI Agent, a smarter, more intuitive support solution designed to prevent customer service issues rather than just react to them. By combining omnichannel continuity, proactive insight and contextual memory, Sendbird's Omnipresent AI Agent introduces a new era of artificial intelligence-driven support – meeting customers wherever they prefer to engage across web, mobile, email, SMS, WhatsApp and voice channels – without losing track of the conversation history.
Press Release
Customer Experience
Cloudinary Global Survey: Retailers Deploy Visual Media to Deliver Personalized, Immersive Experiences
Apr 30, 2025
SAN JOSE, Calif.--( BUSINESS WIRE)--Retailers are using visual media intelligently to create the frictionless, personalized online and in-store experiences that consumers love, according to global research out today from Cloudinary. A full 93% of retailers estimated that personalization alone delivers anywhere from 50-400% improvement in business outcomes.
Press Release
Customer Experience
8x8 Unveils New Innovations to Boost Customer, Employee Engagement Across its CX Platform
Apr 29, 2025
Latest Enhancements to the 8x8 Platform for CX Empower Organizations to Elevate Customer Experiences, Streamline Operations, and Harness AI to Drive Productivity CAMPBELL, Calif. – April 29, 2025 — 8x8, Inc. (NASDAQ: EGHT), the industry's most integrated Platform for CX that combines Contact Center, Unified Communication, and Communication APIs, revealed a series of powerful enhancements to the 8x8 Platform for CX to help organizations deliver superior customer and employee experiences. Enabling organizations to deliver more personalized, efficient, and intelligent interactions – boosting satisfaction, reducing effort, and unlocking greater productivity across teams – the latest innovations across the platform include: RCS Business Messaging for 8x8 Contact Center and 8x8 Communication APIs Digital wallet support via 8x8 Secure Pay AI-powered interaction summaries, custom transcription dictionaries, and intelligent chat summaries and composition Improvements to drive compliance with W3C Web Content Accessibility Guidelines (WCAG). 8x8 continues to enhance its 8x8 Platform for CX, which includes 8x8 Contact Center, 8x8 Work, and communication APIs.
Press Release
Customer Experience
Wix Partners With ActiveCampaign to Enhance Customer Engagement and Marketing Automation
Apr 29, 2025
The partnership empowers businesses of all sizes, including multi-location brands and franchises, to streamline customer engagement, marketing automation, and website management in one seamless solution NEW YORK – Wix.com Ltd. (NASDAQ: WIX), the leading SaaS website builder platform globally 1, today announced a partnership with ActiveCampaign, a leading marketing automation platform that helps small teams power big businesses in over 170 countries. This collaboration introduces an integrated solution for businesses of all sizes, franchises and multi-location businesses, to streamline their website and marketing technology stack, simplifying operations and enhancing customer engagement.
Press Release
Digital Experience
Acquia Celebrates Excellence in Digital Experiences with 2025 Engage Award Winners
Apr 28, 2025
BOSTON, April 28th, 2025 – Acquia, the leader in open digital experience software, today announced the winners of the 2025 Engage Awards, celebrating the organizations that are redefining what’s possible with digital experiences. These awards honor organizations that have demonstrated exceptional creativity, innovation, and impact through their digital initiatives. “We are incredibly proud to celebrate this year’s Engage Award winners,” said Steve Reny, Chief Executive Officer at Acquia. “These organizations exemplify the bold thinking and relentless innovation that are driving the next generation of digital experiences.
Press Release
Customer Experience
BlueConic Unveils the Industry's First Customer Growth Engine
Apr 28, 2025
A New Era of AI-Powered Customer Intelligence, Activation, and Revenue Optimization BOSTON, April 28, 2025 /PRNewswire-PRWeb/ -- BlueConic, the leader in customer data and intelligence solutions, today announced the launch of the industry's first Customer Growth Engine (CGE), a bold evolution beyond traditional Customer Data Platforms (CDPs). The BlueConic CGE is designed to turn customer data into revenue-generating strategies, helping brands fuel growth, increase retention, and create long-term customer value. "Businesses don't just need data—they need results," said Melissa Murray Bailey, CEO of BlueConic. "The traditional CDP market has focused on data collection and access, but we believe the future belongs to companies that can orchestrate data at scale to drive measurable business outcomes.