The Wire (Page 175)

Stay up to date in the world of customer experience, support, design, marketing, contact centers, and data management with 'The Wire' on CMSWire. We pull together the latest press releases, providing a one-stop hub for professionals seeking to elevate their strategies and stay on the pulse of cutting-edge trends, product releases, acquisitions, funding and more. Whether you're looking to transform customer interactions, optimize marketing campaigns, or make data-driven decisions, 'The Wire' connects you to the information you need.
Press Release
Digital Marketing
AI-Powered Sales Tech Scalestack Closes $1MM First Funding Round, and Renews MongoDB as Customer in a Multi-Year Deal
Nov 20, 2023
Data-agnostic startup is an all-in-one enrichment & activation platform, helping B2B SaaS GTM teams doubling productivity and growth NEW YORK, Nov. 20, 2023 /PRNewswire/ -- Scalestack, the AI-powered all-in-one data enrichment, prioritization & activation platform for RevOps, has raised $1MM in their first round. Investors include Ripple Ventures, Forum Ventures, Flyer One Ventures, Founders Network Fund, and others.
Press Release
Digital Marketing
Moss, a Leading Brand Experience Company, Expands Into UK With MacroArt Acquisition
Nov 17, 2023
FRANKLIN PARK, Ill., Nov. 17, 2023 /PRNewswire/ -- November 16, 2023, Moss Inc, a leading producer of premium graphics, complex structures and custom installations for brand experiences, has announced the acquisition of MacroArt in the UK. Terms of the transaction were not disclosed.
Press Release
Ecommerce
Afterpay Partners With Rokt to Expand Ads Business and Offer Shoppers More Relevant Ecommerce Experiences
Nov 16, 2023
NEW YORK, Nov. 16, 2023 /PRNewswire/ -- Rokt, the leading ecommerce technology company using machine learning and AI to make transactions more relevant to each shopper, today announced its partnership with Afterpay, one of the global leaders in "Buy Now, Pay Later" payment. The partnership enables Afterpay to offer its ecommerce shoppers highly relevant offers at checkout, which creates a more relevant and engaging shopping experience while driving new revenue and deepening customer lifetime value.
Press Release
Ecommerce
Digitally Focused Retailers Saks OFF 5TH, Shinola, Filson, Lafayette 148, and Toys"R"Us Launch With Bolt to Supercharge Online Shopping
Nov 16, 2023
Celebrated brands implement Bolt's checkout technology Recognizing more shoppers, streamlining checkout, and building long-term relationships with their customers SAN FRANCISCO, Nov. 16, 2023 /PRNewswire/ -- Bolt, a leading checkout technology company, today announced that it has launched with Saks OFF 5TH, Shinola, Filson, Lafayette 148, and Toys"R"Us to automatically recognize more shoppers, increase conversion, boost store account registrations—and most critically—drive repeat purchases and build meaningful, lifetime relationships with their customers. With the holiday shopping season fast approaching, these brands are adopting strategies to help maximize sales and future-proof their businesses.
Press Release
Customer Experience
Hightouch Acquires HeadsUp to Bring AI to the Composable CDP
Nov 16, 2023
HeadsUp will help Hightouch build a Customer 360 Toolkit for data-driven enterprises SAN FRANCISCO, Nov. 16, 2023 /PRNewswire/ -- Hightouch, the leading Data Activation company, announced today that it has acquired HeadsUp, the AI conversion engine for product-led growth. Hightouch will integrate the AI and ML-driven complex data models created by HeadsUp to build warehouse-native Customer 360 profiles into its Composable Customer Data Platform (CDP).
Press Release
Digital Experience
Sensobright Hires Tech Industry Veteran Jim Vogt as New CEO
Nov 16, 2023
Tactile sensing technology company Sensobright hires tech industry veteran Jim Vogt as CEO Our goal is to be the de-facto tactile sensor for all automated and AI driven products and peripherals.” — Jim Vogt PORTLAND, OREGON, USA, November 16, 2023 / EINPresswire.com / -- Sensobright, a leading innovator in tactile sensing technology, announced Thursday that Jim Vogt has joined the company as their CEO. Mr.
Press Release
Digital Marketing
Alliant Partners With StackAdapt, Giving Self-Serve Programmatic Advertisers Access to Audience-First Data
Nov 16, 2023
Data-driven audience company offers seamless access to more than 2,000 audiences BREWSTER, NY, UNITED STATES, November 16, 2023 / EINPresswire.com / -- Alliant, the leading data-driven audience company, today announced that it has partnered with StackAdapt, a premier platform for programmatic activations, to give advertisers seamless and efficient activation of all available Alliant audience segments within StackAdapt’s demand-side platform (DSP). Through this strategic partnership, StackAdapt’s advertiser clients can now activate more than 2,000 of Alliant’s syndicated U.S. audiences for privacy-compliant targeting across channels, with a specific focus on the retail, CPG, and travel verticals. “The very way that advertisers target and measure their campaigns is evolving at a rapid pace, and it’s critical that advertisers experience ease and accessibility when activating audiences to deliver campaign success,” said Matt Frattaroli, VP, Digital Platform & Agency Partnerships, Alliant. “At Alliant, we’ve built our audiences around offline data and PII-based deterministic identity that will endure after cookie deprecation.
Press Release
Digital Marketing
SplitMetrics Acquires App Radar in Seven Figure Deal to Create a Full Service AI-Driven App Marketing Company
Nov 16, 2023
US and Austrian startups will create a one stop shop for app growth on the major app stores, serving 1,000+ customers across more than 100 countries. WILMINGTON, DELAWARE, UNITED STATES, November 16, 2023 / EINPresswire.com / -- SplitMetrics, an American startup specializing in app growth solutions, has acquired App Radar, an Austrian app marketing and analytics platform in a seven figure all-cash deal.
Press Release
Customer Experience
Digital Asset Management Market to Reach USD 20.6 Billion by 2032| DAM Magic: Transforming Businesses through Innovation
Nov 16, 2023
Digital Asset Management Market Size DAM is the practice of organizing, storing, cataloging, retrieving, and distributing digital assets, such as images, videos, documents and multimedia content. PORTLAND, PORTLAND, OR, UNITED STATE, November 16, 2023 / EINPresswire.com / -- Allied Market Research published a report, titled, “ Digital Asset Management Market by Offering (Solution and Services), Deployment Mode (On Premise and Cloud) and Business Function (Human Resources (HR), Sales and Marketing, Information Technology (IT) and Others): Opportunity Analysis and Industry Forecast, 2022-2032”.
Press Release
Digital Marketing
RainFocus Announces Chief Marketing Officer to Drive Omnichannel Marketing Strategy
Nov 15, 2023
Ashleigh Cook takes on new role to support the continued growth of the company LEHI, Utah, Nov. 15, 2023 /PRNewswire/ -- RainFocus™, provider of the next-generation event marketing platform, today announced the promotion of Ashleigh Cook to the role of chief marketing officer (CMO). In her new position, she will continue to strengthen and expand the pivotal role of events in driving marketing success, as well as accelerate RainFocus' growth with its partners and clients.