Press Release
Customer Experience
TTEC Digital Introduces Intelligent CX Offering Powered by AWS AI and Machine Learning Capabilities
Aug 29, 2023
DENVER, Aug. 29, 2023 /PRNewswire/ -- TTEC Holdings, Inc. (NASDAQ: TTEC), a leading global CX (customer experience) technology and services innovator for AI-enabled CX with solutions from TTEC Engage and TTEC Digital, today announced that TTEC Digital has unveiled a new offering to help organizations more easily consume Amazon Web Services (AWS) AI and machine learning (ML) capabilities. This offering, TTEC Digital Contact Center Intelligence powered by AWS, enables customers to add AI capabilities to their existing contact center infrastructure without technology replacements or major infrastructure upgrades.
Press Release
Customer Experience
The Estée Lauder Companies Inc. and Google Cloud Partner to Transform the Online Consumer Experience with Generative AI
Aug 29, 2023
A global leader in prestige beauty leverages generative AI across brands to better understand consumers, inform R&D efforts, and transform the digital brand experience NEW YORK and SUNNYVALE, Calif., Aug. 29, 2023 /PRNewswire/ -- Today, Google Cloud and The Estée Lauder Companies Inc. (ELC) (NYSE: EL), a global leader in prestige beauty, announced an expansion of their strategic partnership to pioneer new uses of generative AI across ELC's brand sites as part of its mission to transform the luxury digital experience. ELC was an early collaborator in the beauty industry to tap Google Cloud to accelerate its technology strategy.
Press Release
Digital Marketing
Nationally Recognized, Minority-owned Marketing Agency Snags Former Capital One Sr. Marketing Executive
Aug 29, 2023
RICHMOND, Va., Aug. 29, 2023 /PRNewswire/ --West Cary Group, one of the largest minority-owned advertising and marketing technology firms in the U.S., has hired Carolyn McCarty as its Chief Client Officer. McCarty previously held dual roles leading Diversity & Inclusion and Marketing for Capital One's Commercial Bank and as CEO of her own consultancy prior to joining the firm. "The breakthrough work West Cary Group is doing for its clients is what drew me to the opportunity," said McCarty. "The breakthrough work West Cary Group is doing for its clients is what drew me to the opportunity," said McCarty. "I am extremely impressed with how they're bringing 21 st -century, cutting-edge marketing strategy approaches to both mainstream consumer brands and industries that haven't gotten the marketing attention they deserve.
Press Release
Digital Marketing
Apollo.io Secures $100 Million Series D at $1.6B Valuation to Make World-Class Go-To-Market Accessible to All
Aug 29, 2023
With 9x annual recurring revenue growth since 2021, Apollo.io becomes the first sales technology unicorn minted in 2023 and one of the fastest growing companies in SaaS SAN FRANCISCO, Aug. 29, 2023 /PRNewswire/ -- Apollo.io, the leading go-to-market (GTM) solution for sales and marketing teams, announced today that it has raised $100M in Series D funding led by Bain Capital Ventures (BCV), with participation from existing investors Sequoia Capital, Tribe Capital, and Nexus Venture Partners. Following the company's Series C in March 2022, this investment brings the company's total funding to approximately $250 million while nearly doubling the valuation of the company at $1.6 billion. "Tim and the Apollo team have built a remarkable B2B platform that we believe will redefine the next generation of go-to-market sales." - Merritt Hummer, Partner at Bain Capital Ventures The company has grown revenue 9x over the last two years and currently serves over three million GTM professionals at over 500,000 companies from startups to global enterprises including Qualtrics, Customer.io, and Census.
Press Release
Customer Experience
Acxiom Brings InfoBase to Google Cloud’s Analytics Hub
Aug 29, 2023
LITTLE ROCK, Ark.--(BUSINESS WIRE)-- Acxiom ®, the global leader in customer intelligence and marketing technology solutions, today announces that its InfoBase ® consumer insights and audiences are now available in Google Cloud’s data exchange, Analytics Hub. This new integration offers Google Cloud customers access to Acxiom’s real-time descriptive customer data while leveraging Analytics Hub’s advanced cloud analytics capabilities to power truly people-first marketing strategies and impactful customer engagements at scale.
Press Release
Digital Marketing
Banzai’s Webinar Solution, Demio, Becomes HubSpot App Partner With Certified Integration
Aug 29, 2023
SEATTLE--(BUSINESS WIRE)-- Banzai International, Inc. (“Banzai” or the “Company”), a leading marketing technology company that provides data-driven marketing and sales solutions, today announced that it has joined HubSpot's App Partner Program and its webinar platform Demio is now a certified integration in HubSpot’s App Marketplace. HubSpot, a leading customer relationship management (CRM) platform for scaling companies, works hand-in-hand with App Partners to help grow their business through extending the product value of their apps, and distributing quality apps through the HubSpot App Marketplace.
Press Release
Digital Marketing
Viral Nation Launches Guided Learning Paths Leveraging Insights From Top Influencers to Ignite Creativity for Unprecedented Employee Advocacy
Aug 29, 2023
Revolutionary enterprise solution, Viral Nation_Empower, expands to educate and help employees become authentic brand ambassadors, driving trust, reach and sales in the social landscape NEW YORK--(BUSINESS WIRE)-- Viral Nation, a leading social media marketing transformation, talent, and technology company, today announced the launch of its latest market-differentiating addition to Viral Nation_Empower — short-form video-based guided learning paths, powered by insights from top influencers and talent. This groundbreaking enterprise solution takes employee advocacy to new heights by leveraging exclusive coaching and learning material from prominent industry influencers in addition to the decade of creator economy-based intellectual property developed by Viral Nation.
Press Release
Analytics
Optimise Website Performance With POWERMETRICS' GA4 Dashboard: Unveiling Actionable Insights
Aug 29, 2023
Looker Studio Master Template Revolutionising Data Visualization for Google Analytics 4 LONDON, LONDON, UNITED KINGDOM, August 29, 2023/ EINPresswire.com / -- Revolutionising Data Visualization for Google Analytics 4 Google Analytics 4 (GA4) provides insight into website performance, how users visit the website and behaviour. Use Looker Studio at Powermetrics to visualise the same in Google Analytics for more in-depth and detailed insights.
Press Release
Customer Experience
Nagarro's Genome AI Platform to Revolutionize Customer Experience
Aug 29, 2023
To deliver on its vision of the 'Fluidic Enterprise', Nagarro introduces the Genome AI platform, which revolutionizes how businesses interact with and delight their customers. MUNICH, Aug. 29, 2023 /PRNewswire/ -- Nagarro, a leader in digital engineering, has launched a cutting-edge digital experience offering, the Genome AI platform.
Press Release
Customer Experience
Launch of Wilson: Timpi Unveils A Breakthrough Conversational AI Tool
Aug 28, 2023
Timpi unveils Wilson, a revolutionary conversational AI. Prioritizing privacy, diversity & real-time insights.