The Wire (Page 24)

Stay up to date in the world of customer experience, support, design, marketing, contact centers, and data management with 'The Wire' on CMSWire. We pull together the latest press releases, providing a one-stop hub for professionals seeking to elevate their strategies and stay on the pulse of cutting-edge trends, product releases, acquisitions, funding and more. Whether you're looking to transform customer interactions, optimize marketing campaigns, or make data-driven decisions, 'The Wire' connects you to the information you need.
Press Release
Customer Experience
8x8 Unveils New Innovations to Boost Customer, Employee Engagement Across its CX Platform
Apr 29, 2025
Latest Enhancements to the 8x8 Platform for CX Empower Organizations to Elevate Customer Experiences, Streamline Operations, and Harness AI to Drive Productivity CAMPBELL, Calif. – April 29, 2025 — 8x8, Inc. (NASDAQ: EGHT), the industry's most integrated Platform for CX that combines Contact Center, Unified Communication, and Communication APIs, revealed a series of powerful enhancements to the 8x8 Platform for CX to help organizations deliver superior customer and employee experiences. Enabling organizations to deliver more personalized, efficient, and intelligent interactions – boosting satisfaction, reducing effort, and unlocking greater productivity across teams – the latest innovations across the platform include: RCS Business Messaging for 8x8 Contact Center and 8x8 Communication APIs Digital wallet support via 8x8 Secure Pay AI-powered interaction summaries, custom transcription dictionaries, and intelligent chat summaries and composition Improvements to drive compliance with W3C Web Content Accessibility Guidelines (WCAG). 8x8 continues to enhance its 8x8 Platform for CX, which includes 8x8 Contact Center, 8x8 Work, and communication APIs.
Press Release
Digital Experience
Acquia Celebrates Excellence in Digital Experiences with 2025 Engage Award Winners
Apr 28, 2025
BOSTON, April 28th, 2025 – Acquia, the leader in open digital experience software, today announced the winners of the 2025 Engage Awards, celebrating the organizations that are redefining what’s possible with digital experiences. These awards honor organizations that have demonstrated exceptional creativity, innovation, and impact through their digital initiatives. “We are incredibly proud to celebrate this year’s Engage Award winners,” said Steve Reny, Chief Executive Officer at Acquia. “These organizations exemplify the bold thinking and relentless innovation that are driving the next generation of digital experiences.
Press Release
Customer Experience
BlueConic Unveils the Industry's First Customer Growth Engine
Apr 28, 2025
A New Era of AI-Powered Customer Intelligence, Activation, and Revenue Optimization BOSTON, April 28, 2025 /PRNewswire-PRWeb/ -- BlueConic, the leader in customer data and intelligence solutions, today announced the launch of the industry's first Customer Growth Engine (CGE), a bold evolution beyond traditional Customer Data Platforms (CDPs). The BlueConic CGE is designed to turn customer data into revenue-generating strategies, helping brands fuel growth, increase retention, and create long-term customer value. "Businesses don't just need data—they need results," said Melissa Murray Bailey, CEO of BlueConic. "The traditional CDP market has focused on data collection and access, but we believe the future belongs to companies that can orchestrate data at scale to drive measurable business outcomes.
Press Release
Digital Asset Management
New Report Reveals That as AI Adoption Continues, Human Oversight Remains Non-Negotiable
Apr 25, 2025
Research from Bynder’s State of DAM report: The rise of AI-powered, human-approved content experiences has revealed that while businesses are adopting AI within their digital asset management solutions, 90% of global teams view human oversight as essential for safeguarding brand identity and ensuring personalization and compliance. The survey of 1,800 global managers* also found that as AI becomes more embedded across workflows, the top three areas of concern were around content governance, in particular, quality control (55%), risk management (50%), and compliance (47%).
Press Release
Customer Experience
Calabrio Unveiling Record Number of AI-driven Features to Accelerate Contact Center Efficiency and CX
Apr 24, 2025
More than 70 new WEM features for Calabrio ONE suite being introduced in six-month period MINNEAPOLIS--( BUSINESS WIRE)-- Calabrio, the workforce performance company, today announced powerful AI enhancements to the Calabrio ONE suite, designed to help organizations streamline operations, improve agent engagement, and deliver exceptional customer experiences. These innovations remove friction from daily workflows, giving managers and agents the tools to work more efficiently while ensuring service excellence.
Press Release
Customer Experience
InMoment Releases 2025 Reputation Industry Benchmark Report
Apr 24, 2025
New Data Analyzes 31 Million Reviews Across 226,500+ Business Locations, Revealing What Separates Reputation Leaders from Laggards SALT LAKE CITY — April 24, 2025 — InMoment®, the leading provider of Experience Improvement (XI)™ solutions, today released its 2025 Reputation Industry Benchmark Report, offering the most comprehensive view of how businesses are performing and falling behind when it comes to online brand reputation. Based on 31 million reviews across 226,500+ locations, the report reveals widening performance gaps between industry leaders and laggards, and highlights the strategies that drive brand visibility, trust, and customer acquisition in today’s digital-first economy.
Press Release
Customer Data Platforms
BlueConic Redefines What a CDP Can Do with First-Ever Native Interactive Experiences
Apr 24, 2025
A new era of customer engagement begins as BlueConic lets marketers launch personalized, interactive content—without leaving the CDP BOSTON, April 24, 2025 /PRNewswire-PRWeb/ -- BlueConic, the leading Customer Growth Engine, today announced the native integration of Experiences by Jebbit into its Customer Data Platform (CDP)—making it the first CDP to give marketers a fully embedded, no-code way to launch interactive experiences, powered by real-time profiles and segmentation. With this new integration, marketers can seamlessly incorporate quizzes, surveys, and guided journeys directly into their site experiences via BlueConic Dialogues without relying on technical resources.
Press Release
Digital Experience
MACH Alliance Unveils MACH AI Exchange to Guide Real-World AI Adoption for Enterprise Organizations
Apr 23, 2025
The professional peer network is inspired by a recent Alliance report which found companies that have widely implemented MACH are twice as likely to leverage AI compared to those new to MACH CHICAGO--( BUSINESS WIRE)--The MACH Alliance, a not-for-profit industry body dedicated to advocating for open, best-in-class technology ecosystems, today unveiled the MACH AI Exchange, a professional peer network focused on guiding real-world AI implementation for enterprise companies. The program will launch at The Composable Conference 2025, the MACH Alliance’s global annual event taking place April 22-24 in Chicago.
Press Release
Contact Center
Insightful Launches New Quality Management Solution for Contact Centers
Apr 23, 2025
The new functionality adds to Insightful's contact center offerings, which are already proven to increase performance by up to 78%. SAN FRANCISCO, April 23, 2025 (Newswire.com) - Insightful.io, a leading provider of workforce analytics and remote work software, today announced the launch of its new Quality Management (QM) module for contact centers, with the potential for up to 99% coverage.
Press Release
Customer Experience
Talkdesk Launches Talkdesk AI Agents for Financial Services
Apr 23, 2025
Talkdesk applies agentic AI automation to bank and credit unions’ customer service and support workflows to seamlessly uplevel customer experience PALO ALTO, Calif. —April 23, 2025— Talkdesk®, Inc., a global provider of artificial intelligence (AI)-powered customer experience (CX) technology that serves enterprises of all sizes, today announced a new agentic AI solution —part of the Talkdesk Ascend AI™ platform—purpose-designed for banks and credit unions to deliver high-value, personalized service across the entire customer journey. Unlike one-size-fits-all agentic AI offerings, Talkdesk AI Agents for Financial Services is an out-of-the-box solution built on industry-specific AI models with deep integration into core banking, digital banking, and customer relationship management (CRM) platforms—making it easier for financial services institutions to implement a new level of customer experience automation that delivers real value.