The Wire (Page 284)

Digital Wave Technology, Inc., the leader in AI-Powered Omni-Experience Management Platform for retailers and brands, announces that it has acquired GoalProfit, Inc., an Al & Optimization Solutions company based in Austin, TX, and Helsinki, Finland. Digital Wave Technology and GoalProfit formed a strategic partnership in early 2022, with a focus on the development and execution of Digital Wave’s leading-edge omnichannel platform and solutions, utilizing Artificial Intelligence (AI), including Generative AI, amongst other types, providing retailers and brands with the most sophisticated enterprise platform in the industry.

At a time when enterprise CMOs and marketing leaders are taking a hard look at what will drive ROI and developing strategies for growth in increasingly competitive markets and a tightening economy, the online review stands alone in its ability to impact the bottom line. Today, Chatmeter, the only reputation management and brand intelligence company to combine AI-powered deep listening with real-time CX agility, released a new consumer survey report highlighting how online reviews offer tremendous potential for brands.

WebWave is a true drag and drop website builder. In February, WebWave launched a campaign on Product Hunt.

SkyTrust IT Solutions, a leading global digital marketing agency, proudly announces its continued success in helping businesses expand their presence in the global digital landscape. Anshul Bhardwaj and Prabhjot Rajput, founders of SkyTrust IT Solutions, were driven by a passion for innovation and believed that the digital marketing industry is yet to fully explore the potential of emerging trends and technologies like AI and machine learning.

Attio, the company building the CRM of the future, today announced $23.5 million in Series A funding led by Redpoint Ventures, with continued participation from existing investors Balderton Capital and Point Nine. Attio has now secured $31.2 million from both American and European investors.

According to a recent survey by TELUS International, a digital customer experience (CX) innovator, consumers are concerned about the safety and security of their personal data in the metaverse, with the majority of respondents (60%) citing privacy and data security concerns as a reason for why they’d be uncomfortable completing various tasks in this emerging digital world. As the metaverse continues to gain traction among brands and consumers alike, more than one-third (34%) of respondents said their top concern was that their personal data will be compromised.

ChurnZero, the platform and partner for Customer Success, has partnered with Northpass, the leading digital customer education platform, to enable Customer Success (CS) teams to seamlessly manage and own customer education. In the first true industry partnership between a Customer Success platform and learning management system, ChurnZero will offer the Northpass learning platform as part of its product platform.

Paperclip, Inc. (OTCMKTS:PCPJ) has named an experienced industry leader to drive its marketing strategy as the company continues to expand its product portfolio. Megan Brandow will lead marketing and public relations for all Paperclip products, including Paperclip’s new breakthrough encryption-in-use/searchable encryption solution: Paperclip SAFE®.

Today, leading marketing, data, and technology partner PureRED and global creative agency Haddad & Partners ("H&P") announced that effective immediately, the companies will merge to form a larger, more comprehensive offering. PureRED CEO Brian Cohen will oversee the newly formed company, with H&P Founder and Chief Creative Officer DJ Haddad remaining in his current role to oversee legacy H&P clients.

Pegasystems Inc. (NASDAQ: PEGA), the low-code platform provider empowering the world's leading enterprises to Build for Change®, today announced plans to extend its use of AI in its platform with a set of new generative AI capabilities across Pega Infinity™. Powered by generative AI models like those behind OpenAI's ChatGPT, Pega is designing these features to enable users to use generative AI with enterprise governance to complete tasks using simple natural language prompts – from "generate a report" to "refine this offer copy" to "build an application." This will help turbocharge user productivity with new levels of speed, intelligence, and ease of use.