The Wire (Page 3)

Stay up to date in the world of customer experience, support, design, marketing, contact centers, and data management with 'The Wire' on CMSWire. We pull together the latest press releases, providing a one-stop hub for professionals seeking to elevate their strategies and stay on the pulse of cutting-edge trends, product releases, acquisitions, funding and more. Whether you're looking to transform customer interactions, optimize marketing campaigns, or make data-driven decisions, 'The Wire' connects you to the information you need.
Press Release
Customer Experience
Shoppers Want Faster, Easier Holiday Returns and Are Ready for AI to Deliver Them, According to Ada Research
Jan 22, 2026
Data reveals retail returns remain a frequent, high-impact interaction, with 60% willing to use AI-powered customer service TORONTO--( BUSINESS WIRE)-- Ada, the trusted AI-native customer experience company and creator of the AI Customer Experience (ACX) operating model, today released new survey data highlighting how retail returns during the high-traffic holiday season have become one of the most fragile moments in the customer journey and a critical opportunity for AI-powered support. According to Ada’s survey, 55% of shoppers have already made or plan to make a return following the holiday season, and 21% say they return items more than once a month.
Press Release
Digital Experience
Wix Launches Wix Harmony, the AI Website Builder that Merges Human and AI, Reinventing Web Creation
Jan 21, 2026
Wix Harmony provides a first‑of‑its‑kind hybrid experience: vibe coding with full drag‑and‑drop control, all built on Wix’s enterprise‑grade infrastructure and available to everyone Wix today announced Wix Harmony, the company’s new flagship AI website builder designed for ease, speed, and professional‑grade results. Wix Harmony uniquely combines vibe coding with Wix’s powerful visual editing capabilities, delivering the speed of AI generation together with pixel‑perfect design control and the reliability of Wix’s mature, production‑ready platform.
Press Release
Customer Experience
WEF and Salesforce Empower Global Leaders with First-of-its-Kind Agentic Assistant
Jan 15, 2026
The Forum activates its vast data stores through Agentforce 360, enabling a level of preparation and decision-making for its over 3,000 attendees previously unachievable by human processing alone January 15, 2026 – SAN FRANCISCO – Salesforce (NYSE: CRM), the world’s #1 CRM, today announced the activation of the World Economic Forum’s institutional knowledge powered by Agentforce 360 to support over 3,000 of the world’s most influential leaders at the 2026 World Economic Forum Annual Meeting. The Forum has launched a new proactive, high-precision concierge app, “EVA,” built on the Agentforce 360 Platform, Salesforce’s agentic platform.
Press Release
Contact Center
authID Integrates With ServiceNow for Secure Identity Verification in Contact Centers
Jan 15, 2026
New integration empowers organizations to protect accounts, reduce fraud, and enhance trust across ServiceNow-powered contact centers Denver, CO, Jan. 15, 2026 (GLOBE NEWSWIRE) -- authID (Nasdaq: AUID), a leader in biometric identity authentication, today announced an integration with ServiceNow to securely verify identities at the contact center to protect accounts and reduce fraud. The collaboration enables authID to secure 8,400+ ServiceNow-powered contact centers globally, including 85% of Fortune 500 companies, for both consumer and workforce identities.
Press Release
Customer Experience
Calabrio Launches Omni Agent Intelligence to Unify Quality and Performance for Human and AI Agents
Jan 15, 2026
A vendor-agnostic intelligence layer within Calabrio ONE for consistent quality governance, already available for customers MINNEAPOLIS--( BUSINESS WIRE)-- Calabrio, the workforce and conversation intelligence company, today announced the Calabrio Omni Agent Intelligence, already in the market and available for Calabrio ONE customers. This new omni-agent quality and AI intelligence feature is integrated within Calabrio ONE, providing a single, vendor-agnostic view of quality performance across human and AI agents.
Press Release
Customer Experience
Emplifi Partners with Reddit to Fuel Actionable Industry Intelligence and Strategic Execution
Jan 15, 2026
The collaboration integrates real-time Reddit data directly into Emplifi Fuel, transforming authentic community conversations into industry-specific tactics for Retail, CPG, Sports brands and beyond NEW YORK--(BUSINESS WIRE)-- Emplifi, a leading customer engagement and social media marketing platform, today announced a strategic partnership with Reddit, home to the internet’s most authentic, human conversations. This collaboration integrates Reddit’s Enterprise API directly into the Emplifi ecosystem, positioning Reddit not just as a listening source, but as a key analytical signal for Emplifi Fuel—the platform’s intelligent execution engine.
Press Release
Customer Experience
Vonage Elevates Customer Engagement with Launch of Omnichannel Conversations for Agentforce Marketing
Jan 14, 2026
Vonage APIs power personalized, omnichannel communications with two-way messaging via SMS, RCS, and WhatsApp, within the Salesforce platform HOLMDEL, N.J., Jan. 14, 2026 /PRNewswire/ -- Vonage, a part of Ericsson (NASDAQ: ERIC), today announced the launch of Vonage Conversations for Agentforce Marketing (formerly Marketing Cloud). Powered by Vonage Communications APIs, the new solution embeds popular messaging channels like SMS, WhatsApp, and Rich Communication Services (RCS) directly into the Salesforce platform, making it easier for enterprises to connect with customers via their preferred channels.
Press Release
Digital Experience
Crexendo Releases CAIRO, Crexendo's AI Receptionist and Orchestrator for the Its Cloud Communications Platform
Jan 14, 2026
PHOENIX, AZ, January 14, 2026 (Newswire.com) - Crexendo®, Inc. (NASDAQ:CXDO), an award-winning software technology company that is a premier provider of cloud communication platform software and unified communications as a service (UCaaS) offerings, including voice, video, contact center, and managed IT services tailored to businesses of all sizes, today announced the release of CAIRO ( C rexendo's AI R eceptionist and O rchestrator), an intelligent, always-on AI phone agent for the Crexendo cloud business communications platform. CAIRO greets, routes, and assists callers with human-like precision, ensuring businesses never miss a call.
Press Release
Customer Experience
Medallia Honors Global Experience Leaders With 2026 Expy Awards
Jan 14, 2026
Industry Leaders Recognized Across Growth, Insight, Employee Empowerment, and Experience Transformation Categories 2026 Winners Showcase the Power of Real-Time Action and Evidence-Based Decision Making in the Next Era of Customer Experience TYSONS, VA. – January 14, 2026 – Medallia, Inc., the global leader in customer and employee experience, today announced the winners of the 2026 Medallia Expy Awards. The awards recognize Medallia customers who transcend departmental silos to listen comprehensively, act decisively at scale, and drive measurable impact through fundamentally transformed connections with customers and employees.
Press Release
Customer Experience
Amperity Introduces Audience Monetization to Turn First-Party Data into a New Revenue Stream
Jan 14, 2026
The new solution helps brands unlock high-margin revenue from first-party customer data, with built-in privacy and no new infrastructure to manage SEATTLE--(BUSINESS WIRE)-- #AdTech -- Amperity, the leading AI-powered Customer Data Cloud, today announced Audience Monetization, a new solution that helps brands unlock high-margin revenue from first-party customer data. The launch reflects a broader market shift, as privacy changes and signal loss heighten demand from advertisers for high-quality, permissioned audiences, giving brands a new opportunity to monetize their first-party customer data through second-party partnerships.