The Wire (Page 48)

Stay up to date in the world of customer experience, support, design, marketing, contact centers, and data management with 'The Wire' on CMSWire. We pull together the latest press releases, providing a one-stop hub for professionals seeking to elevate their strategies and stay on the pulse of cutting-edge trends, product releases, acquisitions, funding and more. Whether you're looking to transform customer interactions, optimize marketing campaigns, or make data-driven decisions, 'The Wire' connects you to the information you need.
Press Release
Customer Experience
Inspiring Speakers and World-Renowned Brands to Take the Stage at Medallia Experience ‘25
Jan 14, 2025
Experience visionary and The Bear co-producer Will Guidara to share his story of how ‘Unreasonable Hospitality’ can transform experiences across industries PLEASANTON, Calif.--( BUSINESS WIRE)-- Medallia, Inc., the global leader in customer and employee experience, today announced several significant updates for Experience ’25. Will Guidara, the New York Times bestselling author, world-renowned restaurateur, and co-producer of Emmy Award-winning series The Bear, will headline the industry-leading global event returning to Wynn Las Vegas from March 24-26, 2025.
Press Release
Digital Experience
MACH Alliance Research Reinforces Growing Appetite for Composable Technology
Jan 14, 2025
The MACH Alliance’s 2025 Global Annual Research reveals that 87% of organizations have widely implemented MACH technologies; 9 in 10 report meeting or exceeding ROI NEW YORK--( BUSINESS WIRE)-- MACH Alliance, a not-for-profit industry body dedicated to advocating for open, best-of-breed technology ecosystems, today announced the results of its fifth annual global survey of IT decision makers, demonstrating overwhelming support that the MACH and composable technology approach continues to gain adoption and generate a strong return on investment. The 2025 Global Annual Research report found that 9 in 10 organizations that have implemented some MACH technology say it has met or exceeded ROI expectations, representing a 7% increase from last year’s findings.
Press Release
Digital Experience
New Book From Greg Kihlström Explores What It Takes To Be an Agile Brand
Jan 14, 2025
The Agile Brand Revisited by best-selling author Greg Kihlström re-examines what it means to be an agile brand in a continually evolving business environment January 14, 2025 | Arlington, VA | With increased competition, rapid change, and new technologies continually on the rise, brands must evolve to stay relevant, resilient, and successful. The Agile Brand Revisited: Principles for the continuously improving, customer-focused enterprise by best-selling author Greg Kihlström provides a comprehensive guide to understanding and implementing agility within your organization.
Press Release
Digital Marketing
Integrate Welcomes Mehul Nagrani as New CEO to Lead the Next Phase of Growth
Jan 13, 2025
BOULDER, Colo., Jan. 13, 2025 /PRNewswire-PRWeb/ -- Integrate, a leading B2B marketing lead management platform, today announced the appointment of Mehul Nagrani as CEO. This leadership change marks a new chapter for Integrate as the company embarks on a transformative phase of growth, innovation, and market expansion.
Press Release
Contact Center
HCLTech and Microsoft Expand Strategic Partnership to Help Transform Contact Centers With GenAI and Cloud Solutions
Jan 13, 2025
HCLTech expands capabilities in AI-driven contact center transformation NEW YORK & NOIDA, India--( BUSINESS WIRE)-- HCLTech, a leading global technology company, today announced the expansion of its strategic partnership with Microsoft to transform customer service experiences with generative AI and cloud-based contact center solutions. HCLTech will empower clients to activate Microsoft Dynamics 365 Contact Center, a Copilot-first solution that delivers superior customer experiences, accelerates problem-solving, empowers customer service representatives and drives efficiency.
Press Release
Digital Experience
Bounteous x Accolite to Rebrand as Bounteous
Jan 13, 2025
Merger creating global leader in digital transformation services hits one year mark CHICAGO, Jan. 13, 2025 /PRNewswire/ -- Bounteous x Accolite today announced that it will unify under the Bounteous brand name globally, following a year of strong market and client reception to the combined company offering and successfully integrating the companies' go-to market and operating models. The updated brand name reflects the advantageous combination of Bounteous, a digital innovation partner of the world's most ambitious brands, and Accolite, a leading digital engineering, cloud, data & AI services provider.
Press Release
Digital Experience
Ibexa and Raptor Announce Strategic Merger to Strengthen Position as Global Leaders in Digital Experience
Jan 13, 2025
Grégory Becue, Chief Growth Officer -- Oslo, January 13, 2025 -- Ibexa, a leading European provider of Digital Experience Platforms (DXP), is excited to announce a strategic merger with Raptor, a cutting-edge provider of Customer Data Platform (CDP), Recommendation and Personalization solutions. This merger follows the recent integration of Quable PIM and marks another significant milestone in Ibexa’s strategy to deliver a unified, composable solution for organizations seeking go-to-market acceleration and seamless digital transformation.
Press Release
Customer Experience
PXP Launches the Next-Generation Technology
Jan 13, 2025
January 13, 2025 -- PXP, a leading omnichannel global payment platform and innovative industry disruptor, is announcing the launch of its industry-redefining technology platform, PXP Unity. Marking a shift in payments, PXP offers a single integration into a commerce ecosystem that makes business simpler, better and more connected.
Press Release
Customer Experience
With Aptos ONE Modern POS, WSS Brings Fresh Energy to Associate and Customer Experiences
Jan 13, 2025
Sneaker, footwear and apparel retailer celebrates ‘fantastic adoption’ of mobile-first POS application NEW YORK — Jan. 13, 2025 — Aptos, a leader in unified commerce solutions, announced today that WSS has deployed Aptos ONE POS, a microservices-based application that delivers new levels of speed, efficiency and innovation to WSS’ store operations and customer engagement strategies. Dozens of WSS stores went live on Aptos ONE POS immediately prior to the holiday shopping period, with the remainder set to adopt the solution in early 2025.
Press Release
Customer Data Platforms
Treasure Data Launches CDP Trade-Up Program to Fast-Track Migrations From Any Customer Data Platform
Jan 12, 2025
Qualified companies can switch from their underwhelming CDP to Treasure Data without business disruption or additional CDP payments MOUNTAIN VIEW, Calif.--( BUSINESS WIRE)--Treasure Data today introduced its CDP Trade-Up program to help companies transition from their current customer data platform (CDP) implementation to Treasure Data CDP in as little as one month. The program includes incentives to ease the cost of switching to Treasure Data and a proven Migrator Toolkit to fast-track migrations. "We’ve helped over 50 companies break free from CDPs that overpromise and underdeliver, yet many still feel stuck – but not anymore,” said Kaz Ohta, CEO and co-founder of Treasure Data. “Our CDP Trade-Up program offers a fast, frictionless way for companies to migrate to the last CDP they will ever need.