The Wire (Page 50)

AI Removes Complexity from Customer Data Management to Accelerate Business Impact and Revenue SEATTLE-- December 03, 2024 --( BUSINESS WIRE)-- Amperity today announced the launch of its Customer Data Cloud, an AI-powered solution designed to help technologists rapidly transform raw customer data in a data warehouse into actionable business assets through its Lakehouse architecture. According to Statista, the amount of data created, captured, and consumed is expected to increase 165% by 2028.

Adobe and Amazon Web Services (AWS) expand partnership to make Adobe Experience Platform (AEP) available on AWS, empowering brands to deepen customer relationships through precise personalization AEP delivers an actionable view of customers across every channel, with AI-driven insights that help ensure customer experiences are timely and relevant to individual tastes Brands using AWS can tap into a suite of applications powered by AEP including Adobe Real-Time CDP, Adobe Journey Optimizer and Adobe Customer Journey Analytics, to orchestrate and iterate experiences that can boost engagement and conversion LAS VEGAS--( BUSINESS WIRE)--Today at AWS re:Invent, Adobe (Nasdaq:ADBE) announced an expanded partnership with Amazon Web Services (AWS) to make Adobe Experience Platform (AEP) available on AWS. This new offering unlocks the ability for brands to strengthen customer relationships through highly personalized experiences, powered by deep insights.

Campaign aimed at encouraging donations to grant life-changing wishes for children battling critical illnesses tops DAIVID’s Holiday Ads Chart SEATTLE — December 3, 2024 – A heartwarming campaign from floral delivery service Teleflor a featuring a hospitalized boy and a magical snowman is the most emotionally engaging Holiday ad of 2024. That’s according to new research by creative effectiveness platform DAIVID, which used its AI-powered technology to identify the festive campaigns from around the world that generated the most intense levels of positivity.

Work Genie transforms customer onboarding, adoption, and retention while driving employee enablement, development, and reskilling. Early beta registrants include Fortune 100 and 500 companies across industries, representing a combined market cap of over $2 trillion and employing more than 1 million individuals.

Twilio Segment’s Linked Audiences Beta now available for Amazon Redshift Twilio Segment and AWS customers gain expanded capabilities to drive smarter, more personalized customer interactions and stronger business outcomes LAS VEGAS--( BUSINESS WIRE)-- Twilio (NYSE: TWLO), the customer engagement platform that drives real-time, personalized experiences for today’s leading brands, today announced at AWS re:Invent 2024 the public beta availability of Linked Audiences in Twilio Segment for Amazon Redshift. The integration makes it easier for Twilio Segment and AWS customers to build audiences, enrich their customer profiles, and grow personalization at scale. “With Linked Audiences, Amazon Redshift users can now create dynamic, context rich audiences that will drive effective personalized marketing campaigns that can increase engagement,” said Thomas Wyatt, President of Twilio Segment. “This builds on our existing Segment and AWS product integrations and enables data teams the ability to link Segment unified profiles to critical business entity data that lives in the Redshift warehouse.

SANTA BARBARA, Calif., Nov. 22, 2024 — LogicMonitor, a leading SaaS-based hybrid observability platform powered by artificial intelligence (AI), today announced a transformative $800 million investment of new equity and strategic financing from a consortium of investors including PSG, Golub Capital and others. Vista Equity Partners will remain the controlling shareholder in LogicMonitor, which the transaction values at approximately $2.4 billion, including debt.

Nashville, TN. November 21, 2024 — JumpCrew, a leader in Growth-as-a-Service (GaaS) for companies like Airbnb, Zillow, and Experian, has appointed Shawn Stacy as Chief Operating Officer (COO).

Chris Yates, Vice President, Product Management -- November 21, 2024 -- Websites are at the heart of marketing, commerce, and engagement. Whether you’re part of a multinational corporation, a university, or a small business, your websites are the backbone connecting people to your organization.

Gong Collective represents a singular, enterprise-grade network of technology and services partners to support revenue AI SAN FRANCISCO and DANA POINT, Calif., Nov. 21, 2024 /PRNewswire/ -- Gong, the revenue AI company, announced today at Gong Collective Connect, part of Celebrate 2024, that its partner ecosystem, the largest and most comprehensive for revenue teams, is now comprised of more than 250 integration and services partners. Further, by bringing together its entire ecosystem of partners under the Gong Collective brand, Gong is enhancing its network with additional go-to-market opportunities.

New platform innovations contextualize customer interaction data to provide advanced automation and insights and increased standardization SAN FRANCISCO and DANA POINT, Calif., Nov. 21, 2024 /PRNewswire/ -- Gong, the revenue AI company, today announced new platform capabilities that provide revenue teams with new levels of automation, deep, actionable customer insights, and standardized knowledge sharing across the entire organization. The announcement was made at Celebrate 2024, Gong's flagship customer event.