Press Release
Digital Experience
Revenue Organizations Using AI in 2024 Reported 29% Higher Sales Growth than Their Peers, According to Gong
Nov 21, 2024
Overall, sales appears to be returning to growth, with a 19 percent growth rate across all organizations surveyed Revenue teams using AI plan to hire more aggressively than those who don't, dispelling fears that AI will replace salespeople SAN FRANCISCO and DANA POINT, Calif., Nov. 21, 2024 /PRNewswire/ -- Gong, the revenue AI company, shared the results of its inaugural annual report, The State of Revenue Growth 2025, which shows that revenue organizations are returning to growth after years of decline. In particular, organizations that already use AI are experiencing more of a rebound, with 29 percent higher revenue growth compared to their peers who have not yet begun implementing AI.
Press Release
Customer Experience
71% of Consumers Say Calling Customer Service Is More Stressful Than the Problem Itself, Zingly Report Finds
Nov 21, 2024
Expected long hold times, abandoned calls and poor experiences plague the outdated processes of customer service SAN FRANCISCO, Nov. 21, 2024 /PRNewswire/ -- Zingly.ai, the GenAI and digital-first CX Center provider, released survey results indicating a critical gap in current customer experience offerings, underscoring the need for businesses to reinvent their approach when it comes to connecting with their customers. According to the report, 71% of consumers find customer service interactions as stressful or more stressful than their original problem.
Press Release
Digital Marketing
MACH Alliance Expands Education Program, Appoints Dylan Valade of Abbott as Head of Education
Nov 21, 2024
Responding to the rapid rate of MACH adoption, the Alliance’s eLearning program rideMACH grows to equip companies with the essential skills needed to execute digital transformations NEW YORK--( BUSINESS WIRE)-- MACH Alliance, a not-for-profit industry body dedicated to advocating for open, best-of-breed technology ecosystems, today announced the expansion of its thriving education program, rideMACH, which has nearly tripled its enrollment in half a year. The eLearning program is introducing a new expansion course and upcoming credentials, and it is broadening support by appointing Dylan Valade, senior director of digital marketing at Abbott, to be the new Head of the MACH Alliance Education Council, which oversees the curriculum.
Press Release
Digital Marketing
Superside Unveils Superads: An AI-Powered Analytics Platform to Boost Campaign ROI
Nov 21, 2024
In-depth creative insights help creatives and marketers optimize ad performance NEW YORK--( BUSINESS WIRE)-- Superside, the global leader in AI-powered creative services, today announced the launch of Superads, the only AI-powered creative insights tool built for creative teams and performance marketers. Superads provides businesses with instant insights, visual reporting and AI-powered dimensions to drive improved performance across ad platforms, such as Meta, LinkedIn, and TikTok.
Press Release
Digital Marketing
Nativex Achieves Google Partner Certification, Unlocking Advanced End-to-End Digital Advertising Solutions
Nov 20, 2024
SINGAPORE – NOVEMBER 20, 2024 — Nativex, a leading digital marketing platform, has announced its official certification as a Google Partner, a major step forward in its mission to fuel global brand growth with advanced digital marketing solutions. This partnership provides Nativex with exclusive access to Google’s ad ecosystem, equipping it with powerful tools and insights to boost brand visibility and performance worldwide.
Press Release
Customer Experience
Talkdesk Simplifies Agent Experience by Embedding Conversational and AI Into CRM and Helpdesk Apps
Nov 20, 2024
Unifying and customizing the agent experience within the third-party business systems agents already use helps contact centers lay the foundation for smarter work and more efficient, precise customer interactions SAN FRANCISCO--( BUSINESS WIRE)-- Talkdesk®, Inc., a global provider of artificial intelligence (AI)-powered customer experience (CX) technology that serves enterprises of all sizes, today announced that Talkdesk is simplifying the agent experience by embedding Talkdesk inside third-party customer relationship management (CRM) and helpdesk systems agents most often use in contact centers. Using simple no-code and low-code tools, Talkdesk Embedded allows customers to easily embed elements of Talkdesk Workspace™, Talkdesk Conversations App™, and Talkdesk Copilot™ within pre-integrated solutions like Zendesk, Salesforce, ServiceNow, Dynamics, Pega, Oracle, and even homegrown systems agents use.
Press Release
Digital Marketing
Sprout Social Empowers Brands to Unlock New Potential With Updates to its Suite of AI Solutions
Nov 20, 2024
Latest innovations bolster Sprout’s portfolio of human-centered AI products, help social teams scale operations with ease and elevate executive reporting CHICAGO, Nov. 20, 2024 (GLOBE NEWSWIRE) -- Sprout Social (Nasdaq: SPT), an industry-leading provider of cloud-based social media management software, today announced several innovations to its product suite that enable marketers to work faster and smarter in the face of tightening budgets and heightened customer expectations. Many of these will be featured in Breaking Ground, Sprout’s quarterly event that keeps customers up to date on the latest product updates and industry trends.
Press Release
Digital Marketing
Optimizely Announces HIPAA-Ready Solutions for Healthcare & Life Sciences Organizations
Nov 20, 2024
Customers can now focus on creating digital experiences while ensuring patient data is secure and protected NEW YORK, Nov. 20, 2024 /PRNewswire/ -- Optimizely, the leading digital experience platform (DXP) provider, today announced its PaaS & SaaS CMS and its Web & Feature Experimentation products are now HIPAA-enabled, meeting guidelines set forth by the Health Insurance Portability and Accountability Act. Optimizely will now also act as a Business Associate when partnering with Healthcare & Life Sciences (HLS) customers.
Press Release
Customer Experience
Clearwater Utility Services Set a New Standard With Genesys Cloud During Hurricane Season
Nov 19, 2024
Evolving to Genesys Cloud leads to over 100% improvement in call answer rates and zero staff turnover SAN FRANCISCO--( BUSINESS WIRE)-- Genesys ®, a global cloud leader in AI-Powered Experience Orchestration, and the City of Clearwater announced today that the city’s Utility Customer Service Division has undertaken a significant transformation in how it delivers utility services to its residents, resulting in substantial improvements in both customer satisfaction and employee morale. Since upgrading to the Genesys Cloud™ platform, it has achieved remarkable improvements in performance metrics.
Press Release
Digital Marketing
Optimizely Launches Industry-Leading AI Agents Across the Entire Marketing Workflow
Nov 19, 2024
Extending its leadership position as the first AI-powered DXP, Optimizely enhances Opal with customizable, brand-aware AI agents to serve any marketing use case SAN ANTONIO, Nov. 19, 2024 /PRNewswire/ -- Optimizely, the leading digital experience platform (DXP) provider, today unveiled AI agents for key marketing functions—ranging from content generation and campaign creation to project management and experimentation summary—at Opticon San Antonio. The AI marketing agents are accessed through Opal, the embedded AI assistant across Optimizely One, and can be defined for any marketing scenario.