The Wire (Page 6)

Stay up to date in the world of customer experience, support, design, marketing, contact centers, and data management with 'The Wire' on CMSWire. We pull together the latest press releases, providing a one-stop hub for professionals seeking to elevate their strategies and stay on the pulse of cutting-edge trends, product releases, acquisitions, funding and more. Whether you're looking to transform customer interactions, optimize marketing campaigns, or make data-driven decisions, 'The Wire' connects you to the information you need.
Press Release
Customer Experience
Kapture CX Reports Sustained Profitability, 80% YoY Growth; Eyes 2.5× Expansion Over Next 12 Months
Dec 10, 2025
BENGALURU, India, Dec. 10, 2025 /PRNewswire/ -- Kapture CX, a leading full-stack AI-driven enterprise-customer experience platform, today announced its sustained profitability, along with strong 80% year-over-year growth. Supported by major new wins from mainstream banking and fintech clients, the company is poised to scale 2.5× in the next 12 months.
Press Release
Digital Experience
Adobe Makes Creativity Accessible for Everyone With Adobe Photoshop, Adobe Express and Adobe Acrobat in ChatGPT
Dec 10, 2025
Everyone can now edit with Photoshop in ChatGPT as Adobe’s category-defining creative app launches inside one of the world’s most popular conversational AI platforms Adobe apps for ChatGPT combine the simplicity of conversation with the power of Adobe’s industry-leading tools to make it easy for everyone to edit photos, enhance designs and transform documents without leaving ChatGPT The launch of Adobe apps for ChatGPT brings Adobe’s most popular creative and productivity apps — Photoshop, Adobe Express and Acrobat — to ChatGPT’s 800 million weekly users SAN JOSE, Calif. — December 10, 2025 — Adobe (Nasdaq:ADBE) today launched Adobe Photoshop, Adobe Express and Adobe Acrobat for ChatGPT, bringing its industry-leading creative and productivity apps to the platform’s 800 million users. Adobe apps for ChatGPT build upon the company’s innovation in agentic AI, enabling everyone to easily enhance vacation photos, design event invitations and create polished, professional documents simply by describing what they want to achieve with their words.
Press Release
Digital Experience
Strong Enterprise Adoption of Genesys Cloud AI Drives Company Momentum in the Third Quarter of Fiscal Year 2026
Dec 09, 2025
Genesys Cloud ARR reaches nearly $2.4 billion with more than 30% year-over-year growth Genesys Cloud AI ARR grows more than 2X the rate of Genesys Cloud ARR during the period SAN FRANCISCO--( BUSINESS WIRE)-- Genesys ®, a global cloud leader in AI-Powered Experience Orchestration, today announced continued strong momentum during the third quarter of fiscal year 2026 (Aug. 1 – Oct. 31, 2025). The Genesys Cloud™ platform reached nearly $2.4 billion of annual recurring revenue (ARR) i during the quarter, growing more than 30% year-over-year.
Press Release
Customer Experience
Kustomer Introduces AI Assistants to Effortlessly Build and Evolve Complex CX Logic
Dec 04, 2025
New AI automation and observability assistants give CX teams instant clarity into their workflows and AI behavior– turning complex logic into actionable, explainable insights. NEW YORK--( BUSINESS WIRE)--Kustomer, the AI-native customer experience platform, today announced two new additions to its growing AI Assistants family: the Kustomer AI automation assistant (now Generally Available) and the Kustomer AI observability assistant (now in Early Access).
Press Release
Digital Experience
Umbraco 17 Provides Future-Proof Foundation for Creating Extendable Enterprise Digital Experiences
Nov 27, 2025
Odense, Denmark, November 27, 2025, open-source web platform provider, Umbraco, has announced the general availability of Umbraco 17, the long-term supported (LTS) release of its core CMS platform built on the Microsoft.NET 10 framework.
Press Release
Customer Experience
Adobe to Acquire Semrush
Nov 19, 2025
Adobe is leading customer experience orchestration in the agentic AI era with comprehensive solutions spanning content supply chain, customer engagement and brand visibility. With products like Adobe Experience Manager (AEM), Adobe Analytics and the newly introduced Adobe Brand Concierge, Adobe is solving major pain points for brands embracing agentic AI.
Press Release
Customer Experience
ASAPP Launches Customer Experience Platform (CXP), the Unified Platform for the Agentic Enterprise
Nov 19, 2025
CXP turns every customer interaction into governed, intelligent action by unifying interactions, systems, and data across voice and digital channels. NEW YORK, Nov. 19, 2025 (GLOBE NEWSWIRE) -- ASAPP, the leading provider of AI-powered contact center software, today introduced the Customer Experience Platform (CXP), the enterprise platform for building and scaling the Agentic Enterprise.
Press Release
Customer Experience
AB Tasty Welcomes Wandz: Shaping the Future of Adaptive CX
Nov 18, 2025
AB Tasty is thrilled to announce that Wandz.ai, the real-time adaptive customer experience platform, is officially joining our family. This partnership is more than just a handshake; it’s a leap forward for digital experience optimization everywhere, and it’s a game-changer for personalization.
Press Release
Digital Experience
Sprout Social Unveils Trellis, its AI Agent That Turns Social Data Into Instant Enterprise Intelligence
Nov 18, 2025
Sprout AI delivers the company's most significant intelligence update yet, enabling organizations to proactively manage brand reputation, unlock strategic capacity and deliver high-impact content. Trellis, Sprout’s new proprietary AI Agent, provides conversational data exploration, reveals insights, and recommended actions based on billions of social data points.
Press Release
Digital Marketing
ActiveCampaign Launches the First Autonomous Marketing Connector for Anthropic’s Claude
Nov 18, 2025
Built on ActiveCampaign’s MCP server, the new integration lets marketers securely access, analyze, and take action on marketing data across campaigns and automations directly in Claude CHICAGO--(BUSINESS WIRE)-- ActiveCampaign, a leading autonomous marketing platform, today announced the launch of the first autonomous marketing connector for Anthropic’s Claude, now available in Claude's Connector Directory. Through this integration, Claude users can now directly access ActiveCampaign’s marketing capabilities – retrieving performance data, creating campaigns, updating CRM, or triggering automations through natural language.