The Wire (Page 66)

With this acquisition, HubSpot expands commerce capabilities for subscription billing and quote-to-cash automation to help customers close deals faster CAMBRIDGE, Mass.--( BUSINESS WIRE)-- HubSpot, Inc. (NYSE: HUBS), the customer platform for scaling businesses, announced today that it has entered into a definitive agreement to acquire Cacheflow, a leading B2B subscription billing management and configure, price, quote (CPQ) solution. With Cacheflow, HubSpot will offer subscription billing management and robust CPQ tools.

MIAMI, Oct. 10, 2024 /PRNewswire/ -- FlexFactor, a cutting-edge provider of decline recovery solutions for eCommerce brands, announced the completion of its $16.8 Series A funding round. The round was led by Bessemer Venture Partners, with additional participation from seed investors.

New analysis and reporting features including multi-survey analysis, interactive dashboards, refreshed data visualizations, and modern UX unleash the power of data for analytics experts and novices alike SAN MATEO, Calif.--( BUSINESS WIRE)-- SurveyMonkey, a global leader in online surveys and forms, today announced a suite of powerful new analysis, sharing, and collaboration features designed to help businesses unlock faster, deeper insights from their feedback—without a team of data scientists. These new features work seamlessly with SurveyMonkey Genius, which leverages AI and machine learning to build smarter surveys in seconds and quickly surface high-quality insights.

Stands alone at the forefront of digital experience transformation and innovation SAN FRANCISCO, Oct. 10, 2024 /PRNewswire/ -- Sitecore ®, a global leader in digital experience software, today announced that it surpassed $500 million in annual recurring revenue (ARR) in its recently closed fiscal year 2024. The surge in demand for Sitecore's composable digital experience platform (DXP) is fueled by enterprise marketing teams looking to easily control their global content lifecycle from strategy to delivery, build connected customer experiences faster with data and AI, and deliver experiences across digital platforms to differentiate their brands.

Scale, personalization and collaboration requirements driving demand for composable, flexible tech stacks SANTA CLARA, Calif.--( BUSINESS WIRE)--While brands agree images and video are key to building trust and credibility online, Cloudinary ’s first global digital asset management (DAM) survey reveals they face major bottlenecks when trying to scale, personalize and collaborate efficiently across teams. The independent survey, commissioned by Cloudinary, found that most brands (57%) use 2-3 DAM solutions, and are hamstrung by integration, workflow, collaboration and post-production issues. 86% consider DAM integrability with other solutions in the tech stack extremely or very important and are counting on automation and generative AI to help them overcome these challenges.

The cutting-edge CRM-powered promotion solution automates complex reward calculations and delivers dynamic promotions LAS VEGAS, Oct. 08, 2024 (GLOBE NEWSWIRE) -- Optimove, the first Customer-Led Marketing Platform, announced the launch of OptiPromo, a groundbreaking solution designed for B2C marketers that delivers dynamic, CRM-powered promotions and rewards tailored to each customer. This innovative solution automates complex reward calculations and leverages customer data to enhance engagement and optimize promotion spending, ultimately boosting retention and profitability.

1 in 2 B2B Marketers Can't Reach Their Goals BOULDER, Colo., Oct. 8, 2024 /PRNewswire-PRWeb/ -- Pipeline360, Integrate's media business, revealed new survey results from the " H2 2024 State of B2B Pipeline Growth " report. The survey found that about 50% of B2B marketers can't reach their goals for this year, but when teams are completely aligned on Sales and Marketing efforts and take a Branded Demand approach that incorporates both content syndication and display, 80% are able to reach their goals – representing a 60% increase.

Borrow the innovative strategies and tactics from our high-growth product stars. October 8, 2024 -- Today, Amplitude is releasing the latest edition of its Next Hottest Products Report, which reveals the highest-growth products from around the world based on a year of Amplitude’s exclusive customer growth data.

New addition to Pendo One platform increases product growth, adoption, and retention RALEIGH, N.C., Oct. 8, 2024 /PRNewswire/ -- Pendo, the all-in-one product experience platform, today announced the launch of Orchestrate, a new product that automates the creation and coordination of messaging across email and in-app guides to help product teams improve user adoption and retention, and drive growth for their companies. The addition of Orchestrate makes Pendo the first and only platform with integrated guide and email orchestration underpinned by product analytics.

In today’s creative landscape, generative AI is increasingly being embraced by the creative community as a valuable tool for enhancing creativity and streamlining workflows. However, it also raises concerns about intellectual property, transparency, and potential misuse of creators' work in AI training.