The Wire (Page 73)

UserTesting continues to advance its end-to-end platform, delivering greater flexibility in insight gathering, enhanced enterprise sharing capabilities, and improved audience targeting. SAN FRANCISCO, Calif. – July 16, 2024 – UserTesting, a SaaS leader in experience research and insights, today announced significant updates to the UserTestingⓇ Human Insight Platform with the July 2024 product release.

SAN JOSE, CA, UNITED STATES, July 16, 2024 / EINPresswire.com / -- TapClicks, the leading provider of Smart Marketing solutions, and Vistar Media, the leading global provider of programmatic technology for out-of-home (OOH) media, today announced their new partnership, integrating Vistar Media’s suite of OOH campaign solutions with TapClicks’ unified marketing operations, data management and reporting platform. This integration is part of the TapClicks Marketplace, providing industry-leading programmatic OOH capabilities within the TapClicks ecosystem.

MALVERN, Pa., July 10, 2024 (GLOBE NEWSWIRE) -- Building on its extraordinary organic success, 2X, the world’s largest B2B marketing-as-a-service (MaaS) firm, proudly announces the expansion of its B2B Marketing Strategic Consulting Practice. Since its launch in July 2023, 2X's consulting services have rapidly gained traction, delivering tailored strategies that drive efficiency and scalability.

Experienced CMO To Elevate Brand, Client Engagement, and Revenue Impact MALVERN, Pa., July 11, 2024 (GLOBE NEWSWIRE) -- 2X, the world’s largest B2B marketing-as-a-service (MaaS) firm, today announces the appointment of Lisa Cole as its first Chief Marketing Officer (CMO). With over 24 years of strategic marketing leadership, Cole is renowned for her ability to build high-performing teams, accelerate go-to-market strategy, and make a tangible impact on marketing effectiveness and growth.

Digital consultancy continues investment in leadership, customer experience with addition of industry veteran. PHILADELPHIA, July 10, 2024 /PRNewswire-PRWeb/ -- Bridgenext, a digital consulting services leader specializing in technology, data, and creative marketing solutions, today announced the appointment of Roman Ptakowski as Chief Commercial Officer, Customer Experience (CX).

Foundry512 joins the elite Google Ads Advisory Panel, shaping the future of digital advertising with innovative strategies and real-world insights. Foundry512's invitation to the Google Ads Advisory Panel underscores its industry leadership and commitment to driving innovation in digital advertising.

Brno, CZ & Bedford, NH, July 11, 2024 — Kentico takes the lead in G2’s Grid® Report for Digital Experience Platforms (DXP) Summer 2024, reaffirming their status as a top choice in the DXP industry. Achieving leader status in the G2 Grid® Report once again, Kentico rose two places on the DXP leaderboard.

CORA Carlson Logo CORA Group acquires Carlson Marketing from Kognitiv, expanding loyalty solutions and reviving the iconic brand, enhancing customer value. Constellation Software Inc. (TSX:CSU.

CLAYMONT, DELAWARE, UNITED STATES, July 11, 2024 / EINPresswire.com / -- Clootrack, an AI-powered customer experience analytics platform, is pleased to announce that PointClickCare, a leading healthcare technology platform enabling meaningful care collaboration and real-time patient insights, has selected them as their unified customer experience platform. Clootrack helps organizations like PointClickCare process vast amounts of unstructured data and conduct real-time analysis to revolutionize its approach to CX analytics.

Ireland’s leading luxury retailer to deploy latest versions of Aptos’ Sales Audit and CRM solutions ALPHARETTA, Ga. — July 9, 2024 — Aptos, a leader in unified commerce solutions, announced today that Brown Thomas Arnotts, Ireland’s leading luxury retailer, will upgrade to the latest versions of Aptos’ Sales Audit and CRM solutions. Once deployed, Brown Thomas Arnotts will benefit from new capabilities that unlock greater levels of customer engagement and loyalty whilst promoting omnichannel agility.