Latest Articles by Alan J. Porter

Incorporate Customer-Centric View Into Ecommerce

How Do We Measure the Happy Customer?

Storytelling Drives the Modern Customer Experience

Digital Customer Experience Woes: Where Are My Race Car Tickets?

How You Can Win With AI and Customer Experience

Want to Tame the Martech Chaos? Admit Your Addiction

We Followed a Waitress to a New Diner Because of Customer Experience. Here's Why

What’s Your Customer Personalization Creep Factor Threshold?

Do You Have the Right Collaboration Habits?

Building Intelligent Audio Content Models for the Future

One Size Does Not Fit All With AI and Customer Service

More CX Innovation and Experimentation Lessons From Hazel

What Do We Mean by Personalization?

Employee vs. Customer Experience? Which Side of the Table Are You On?

Shouldn't You Know If a Lifetime Customer Stayed Here Before?

Want to Be a Customer Experience Leader? Then Look & Learn

When Is a Bicycle Not a Bicycle and Other Questions to Ask When Implementing AI

Digital Customer Experience Lessons From Getting My Car Serviced

Robert, HAL and What AI Fundamentally Helps Us With

6 Words for Customer Experience Leaders to Keep in Mind

Crystal Ball Gazing: 5 Customer Experience Trends for 2021

What Makes or Breaks Customer Loyalty?

When Customer Experience Needs a Human vs. a Machine

Is Your VoC Program All Talk and No Action?

The Tale of a Table, 2 Stores and Why a Holistic Customer Experience Is Important

Product Asset Management: Driving the Digital Supply Chain

Don’t Forget Your Customer After They Become Your Customer