Inge De Bleecker

Inge is a customer and user experience leader, consultant and author who helps companies create great experiences across the customer journey with a focus on conversational experiences. Inge established and grew Applause’s CX practice and continues to collaborate with Applause on CX strategy. She holds an MA from the University of Texas, Austin.

Inge’s book, Remote Usability Testing: Actionable insights in user behavior across geographies and time zones, which she co-authored with Rebecca Okoroji, is listed as one of Book Authority’s best new usability books of 2020. Along with Okoroji, Inge created the USERIndex benchmark — a standardized means of measuring the user experience of a digital interface. As part of the USERIndex, Inge believes that an exceptional user experience is determined by 4 USER factors: usefulness, satisfaction, ease of use and reliability.