Latest Articles by Pierre DeBois(Page 2)

Google’s Meridian Is Here — And It’s Changing CMOs' Marketing Budget

Top 10 AI Marketing Analytics Tools

How to Build a Data Story That Drives Customer Experience

Choosing Between Chatbots and AI Assistants: A CX Leader’s Guide

The Predictive Analytics Models Marketing Leaders Should Know

Why CMOs Shouldn’t Overlook Vector Search

SEO vs. AISO: What AI Search Optimization Means for Brand Strategy

Real-Time Customer Journey Analytics Starts With Smarter Data Infrastructure

Fix the Disconnect: Customer Experience Analytics That Actually Drives Change

Can DeepSeek Outthink ChatGPT? What Marketers Should Watch

AI and the Customer Journey: Finally Seeing the Forest and the Trees

Marketing Teams Are Bringing Their Own AI—And It’s Changing Everything

CMOs, Can You Sell Luxury Without a Product? Jaguar’s Doing It

10 Google Analytics Metrics to Track for Marketing Success

Aligning AIOps With People and Processes for Better CX

What Makes NotebookLM Appealing for Marketers?

Will ChatGPT Search Change Everything in SEO?

Mastering Marketing Strategy With AI-Powered Sentiment Analysis

The Marketer’s Roadmap: Content Trends to Watch in 2025

Gemini Gems vs. ChatGPT CustomGPTs: A Marketer’s Guide to AI Mini Agents

New Filters in YouTube Analytics: A Marketer’s Guide to Smarter Content Decisions

Why Social Media Safety Is Your Next Big Marketing Challenge

The Rise of Bluesky: How It's Changing the Game in Social Media

Verified Emails With BIMI: How Google’s Update Boosts Brand Credibility

Who Wins if TikTok Loses?

Can Amazon Alexa's Claude AI Integration Really Be That Remarkable?

Churn Analysis: Is Your Brand Ignoring the Key to Customer Retention?