Pierre DeBois
CONTRIBUTING AUTHOR
Chicago
COVERS
Content Management, Information Management
CONNECT
Pierre DeBois is the founder of Zimana, a small business digital analytics consultancy. He reviews data from web analytics and social media dashboard solutions, then provides recommendations and web development action that improves marketing strategy and business profitability. Zimana’s blog is an AllTop web analytics blog, while its @zimanaanalytics was named among the top 100 Twitter accounts for big data discussion according to the Big Data Republic/PeerIndex #BigData100. Pierre has written web analytics articles for AllBusiness.com, Collaborative Planet, All Analytics, Digital Canvas Retail and Pitney Bowes Smart Essentials, as well as several guest posts for Succeed As Your Own Boss. He also contributes business book reviews for Small Business Trends. A Gary, Ind. native, he holds a mechanical engineering degree from Prairie View A&M University and an MBA from Georgia Tech.
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Pierre's Recent Tweets
Tweets by @zimanaanalyticsPierre's Recent Articles
- Google Analytics Introduces Migration Tool for Conversion Transition to GA4 May 12, 2022
- How to Apply Text Classification as a Keyword Strategy for Advanced SEO Apr 29, 2022
- How to Analyze Impression Share in Your Digital Ad Campaigns Apr 22, 2022
- How to Use Keyword Density in a Modern SEO Strategy Apr 11, 2022
- How to Repurpose Content for Social Media Strategies Apr 5, 2022
- How Google TOPICS Impacts the Analytics Ecosystem for Marketers Mar 22, 2022
- How Marketers Should Prepare for Google's Universal Analytics 2023 Sunset Mar 17, 2022
- Why Analytics, Accessibility Are Essential for Designing Digital Customer Experiences Mar 11, 2022
- Play It Again, Sam: Use Clubhouse Replays to Improve Your Social Media Strategies Mar 7, 2022
- What's the Best B2B Social Media Marketing Strategy for Your Brand? Mar 1, 2022
- What Marketers Should Know About Consumer Data Transfers Feb 17, 2022
- How Amazon SageMaker Studio Assists Marketers With Machine Learning Feb 11, 2022
- 7 Tips for Selecting the Right SEO Agency Feb 3, 2022
- Hit an Analytics Bottleneck? Here's How to Get Unstuck Jan 14, 2022
- How to Choose the Right Data Visualization Jan 13, 2022
- What Analytics Trends Should Marketers Expect in 2022? Jan 7, 2022
- How to Analyze Conversion Paths in Google Analytics GA4 Jan 6, 2022
- How to Set Up Conversion Events in Google Analytics 4 Dec 15, 2021
- Machine Learning Trends for Marketers to Watch in 2022 Dec 13, 2021
- What Social Media Trends Will Emerge for 2022? Dec 7, 2021
- Google Introduces Conversion Goals for Google Ads Nov 16, 2021
- Should We Still Care About Bounce Rates? Nov 15, 2021
- Using Social Media as an Entry Point to Marketing Attribution Nov 8, 2021
- Google Data Studio Introduces a Microsoft SQL Server Connector Nov 5, 2021
- Social Commerce Is Finally Here Oct 29, 2021
- What Marketers Can Expect From Google MUM Oct 22, 2021
- Why Facebook Discontinued Facebook Analytics Oct 14, 2021
- How Unit Tests Help Marketers Ensure Data Quality and Data Privacy Oct 13, 2021
- What's Inside the Latest Google Analytics 360 Updates Oct 12, 2021
- Google Analytics Modeled Conversions Pick Up Where Cookies Leave Off Oct 6, 2021