Latest Articles by Pierre DeBois(Page 6)

GA4 Brings Back Familiar Friend: Landing Page Report Now Available for Analytics Practitioners

Microsoft's Reported ChatGPT Bing Marriage — and Marketing Impact

Don't Decimate Your CX Strategy When You Leave Twitter

Changing Social Media ‘Likes’ as Mental Health Safety Changes

Why Now Is a Good Time to Adjust Your Analytics Workflow

The Value of Site Search to Your Customer Experience Analytics

New Time Dimensions Metrics in GA4 Enable Enhanced CX Analysis

TikTok Searches Are Changing Google Search, Attracting New Generations of Users

Google's Winning Business Intelligence Pieces: Looker and BigQuery SQL

LinkedIn Heats up Three-Way Competition for Audio

Data Control Support Makes Dashboard Workflow in Google Data Studio Better

New Google Analytics Metrics Improve How Marketers Learn About Customer Experience

How to Get Attribution in Analytics Right

How to Use Time Series Data to Explain Advanced Analysis

How Influencers Help Build a Better Customer Experience

Google Helpful Content Update Improves Customer Experience and SEO Strategy

How CTV Will Influence the Next Wave of Analytics

Using Performance Max in Google Ads

Why Visual Storytelling Is Important to Brand Messaging

TikTok vs. YouTube: Who Wins the Video Game for 2022?

How to Create Outstanding Real-Time Reporting in Your Dashboards

How Server-Side Tag Management Is Influencing Marketing Analytics

How Google Improved Data Blending in Google Data Studio

The Impact of the Musk Twitter Deal on Social Media Strategies

Google Analytics Introduces Migration Tool for Conversion Transition to GA4

How to Apply Text Classification as a Keyword Strategy for Advanced SEO

How to Analyze Impression Share in Your Digital Ad Campaigns