Latest Marketing & Customer Experience Leadership Reading(Page 120)

How Return of Advertising Spend Analysis Can Guide Marketing Budget Spend

5 Necessary Human Resources Skillsets for the 2020s

What the Reddit Stock Craze Can Teach Us About the Power of Influence

Using a CDP for Data-Driven Campaign Management

How Google Ads Performance Planner Ties Performance to Marketing ROI

Crownpeak Acquires e-Spirit, Demandbase Hails ABX and More CX News

How Analysis Hub in Google Analytics GA4 Eases Ad-Hoc Analysis Workflows

Improving the Customer Experience of Healthcare Interactions

Which Customer Data Platform Road Should You Travel?

Understanding the 'Why' Behind Customer Churn

Is Marketing Localization The New Globalization?

Ensuring Cultural Sensitivity in Your Marketing and Advertising

New Data Import for Google Analytics GA4 Is a Workflow Boon

How Your Digital Workplace Design Can Support Psychological Safety

Drowning in Data: Is Your Data Strategy Helping or Hurting Your Brand?

What Marketers Need to Know About Virginia's Consumer Data Protection Act

Bringing Diversity and Inclusion Into the Board of Directors

Progress Releases Latest DXP, Kitewheel Debuts Journey as a Service & More News

What Customer Experience Looks Like in the 2021 Supply Chain

The CX Power Couple: Why Customer Feedback and Analytics Must Both Inform Product Design

B2B Marketers: Generate (More) Social Media Engagement

Your Most Common Intent Data Questions Answered

Who Should Have a Say in Customer Journey Mapping Programs?

Dealing With the Mental Health Pandemic at Work

Improve the Human Element of Your CX for More Emotional Connections

How To Liberate Marketing From Mundane Tasks With AI

Why Business Agility Doesn’t Work Like Agile Software Development