Latest Marketing & Customer Experience Leadership Reading(Page 201)

The 3 M's of Performance Marketing: What Every CEO Should Know

How to Keep Your Skills Sharp and Your Career Vibrant

How Machine Learning is Upending Marketing

How Your Business Can Improve Efficiency, Reduce Mistakes & Cut Costs

Hootsuite Acquires Social Media Analytics Provider LiftMetrix

How Do You Compete With 4 Million Apps? Think Retention

How Positive Customer Interactions Drive Positive Results

Adobe, Salesforce, Oracle, Marketo Have Best Marketing Hubs, Gartner Says

5 Ways to Build Customer Loyalty, Embrace the Cloud, More News

3 Ways to Convert More People to Customers

Programmatic's 3rd Wave: Will Publishers & Brands Get it 'Just Right'?

Why Marketing's Data Skills Gap Isn't as Bad as You Think

7 Tips From Small Business Owners Who Get Customer Experience Right

Pinpointing the Magic CX Metric That Drives Growth

Empower Your Customers with Interactive, Visual Data

Bioz, Datical, Vena Solutions: What's in a Name?

How Successful Marketers Use Social Proof to Drive Growth

Online Community Managers Need Better Metrics to Prove Their Value

Salesforce Adds Einstein to Parts of the Service Cloud

8 Common Pitfalls of Influencer Marketing (and How to Avoid Them)

The Ideal Organizational Culture Champions Individuals and the Greater Good

Politics Are Taking a Toll on Workplace Productivity: Here's What to Do

Persado's Cognitive Content Engine Leaves No Marketing Word Unturned

Hootsuite Acquires AdEspresso; Launches Hootsuite Ads

How To Add Effective Messaging To Your Communication Mix

3 Customer Experience Success Factors That Will Shape Your Brand Strategy

When Personas Go Wrong or, The Search for 'Fluffy'