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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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The Great AI Readiness Divide in Marketing
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The Overlooked Owned Channel Sitting in Every Inbox
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How to Win a CMSWire IMPACT Award. Inside the Application Playbook
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What Is Customer Experience (CX) and Why Does It Matter Today?
A small golden puppy eats from a white food bowl labeled “FOOD” with paw prints, standing on a light wooden floor in a bright home setting.
Culture Eats Strategy, But CMOs Decide What’s on the Menu
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How WellSpan Humanizes Healthcare Through Digital Experience
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Some Consumers Find Zero Benefit With AI in Customer Service
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Untrained Customer Service Agent? Nope. Untrained AI? Nope.
A red wooden figure stands on a red bridge connecting two stacks of wooden blocks, linking a line of neutral-colored figures to the other side — symbolizing leadership, connection and bridging gaps in decision-making.
Social Proof and the Confidence Gap: What CX Leaders Can Learn From B2B Buyers
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Articles Tagged "Alexa"

Editorial
Article
Digital Experience
Analyzing Alexa: Voice Is Not Ready for Prime Time CX
Editorial
Article
AI Technology
Generative AI Meets Alexa: How Amazon Plans to Win the Smart Assistant Race
Editorial
Article
Customer Experience
Can Amazon Alexa's Claude AI Integration Really Be That Remarkable?
News Analysis
Article
Digital Experience
Alexa Gets Smarter: But What Does It Mean for Your Privacy?
Feature
Article
Collaboration & Productivity
How the Internet of Things Enables Remote Workers
Feature
Article
Digital Workplace
Virtual Employee Assistants Changing Workplace Dynamics
Editorial
Article
Digital Experience
The Alexa Conference Merged Business With ... Human Kindness?
Feature
Article
Digital Marketing
5 Mistakes to Avoid When Building an Alexa Skill
Feature
Article
Customer Experience
How To Build an Alexa Skill That Improves Customer Experience
Feature
Article
Digital Workplace
Can Alexa Blueprints Help Improve Employee Experience?
Feature
Article
Content Marketing
7 Tips to Better Voice Search Optimization
Feature
Article
Digital Workplace
7 Things Businesses Should Know About Alexa in the Workplace
Feature
Article
Customer Experience
10 Artificial Intelligence-Driven Technology Trends for 2018
Feature
Article
Digital Experience
The Top Smart Speakers of 2017 and Beyond
Best Practices
Article
Customer Experience
What is an Alexa Skill and 4 Tips on Creating Your Very Own
Editorial
Article
Digital Experience
How Voice Search Speaks to Your Customer's Needs
Feature
Article
Web Publishing
Alexa from A to Z: The Rise and Falter of a Web Pioneer
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

Join the Community
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