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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

Editorial
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The VoC Confidence Gap Is Here — and Surveys Won’t Save You
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Editorial
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Chief Clarity Officer vs. Traditional CX Leader: The Role Every Organization Needs in 2026
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Editorial
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Why 2026 CX Will Look Nothing Like Today
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A large, brightly lit red and green Gundam-style robot statue displayed inside a shopping mall or entertainment complex. The life-size mecha figure stands on a platform surrounded by railings, with shops and signage visible in the background.
Cyber Week 2025: The Rise of Agentic Commerce and the Surgical Shopper
Two Gradial team members wearing branded baseball jerseys and caps stand at the company booth at Sitecore Symposium 2025 in Orlando, Florida. One smiles behind the counter while the other holds up a Gradial tote bag. The booth backdrop displays the Gradial logo and the tagline “Remove the friction, launch more campaigns.”
Gradial Raises $35M Series B to Scale Agentic Marketing Automation
A winding gravel path curves through a dense forest filled with bright autumn foliage in shades of orange, gold, and red. Fallen leaves blanket the ground as sunlight filters softly through the trees.
Which AI Path Will You Take as a Marketer?
CMSWireTV graphic titled “Biggest Moments of 2025,” featuring headshots of Season 2 guests: Sarah Kimmel of CMSWire, Daniel Thrall of Intuit, Jeff Harling of Zoom, and Uman Chan of The Vitamin Shoppe. Center panel displays “CMSWireTV: The Digital Experience — Season 2, Episode 11” with a play button.
The Digital Experience Show's Biggest Moments of 2025
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CX Has Entered the Age of Capital Discipline
Two SharpenCX team members stand at their booth during the Opkalla Tech Summit in Charlotte, smiling and wearing branded black polos with orange lanyards. Their display table features laptops, product materials and a monitor demoing Sharpen’s cloud CCaaS platform as attendees network in the background inside a brick-and-glass event space with large chandeliers.
SharpenCX-Ytel Deal Signals New Phase of Contact Center Consolidation
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Articles Tagged "Digital Preservation"

Editorial
Article
Information Management
What Sword Fighting Can Tell Us About Long-Term Digital Preservation
Editorial
Article
Information Management
Our Disappearing Content: Why Digital Preservation Matters
Feature
Article
Information Management
Thinking Beyond the Box: How Military Archivists are Meeting 21st Century Challenges #saa13
Feature
Article
Information Management
State Archives Reboot: The State Electronic Records Initiative #saa13
Feature
Article
Information Management
Archiving Hip-Hop Culture: Collaborating Across Institutions and With Communities #saa13
Feature
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Information Management
Exploring the User Experience with Digital Primary Sources #saa13
Feature
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Information Management
Digital Preservation, Records Management in the Cloud: Challenges & Opportunities (#saa13)
Feature
Article
Information Management
Weekend Reading: SharePoint Challenges, Going to the Social Business Circus
Feature
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Information Management
The Challenges and Rewards of Open-Source Digital Video Preservation #saa12
Feature
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Information Management
Towards Seamless Connections Between Born-Digital & Hard-Copy Records #saa12
Feature
Article
Information Management
Partnerships New and Old: Preservation in the 21st Century #saa12
Feature
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Information Management
Review: SAA's Managing Electronic Records in Archives & Special Collections #1272
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Digital Asset Management
Digital Asset Management: Who is Preserving Our Digital Legacy?
Feature
Article
Web Publishing
Does Paying for or Preserving Newspapers Really Make Sense?
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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