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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

Editorial
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Why 2026 CX Will Look Nothing Like Today
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Editorial
A large, brightly lit red and green Gundam-style robot statue displayed inside a shopping mall or entertainment complex. The life-size mecha figure stands on a platform surrounded by railings, with shops and signage visible in the background.
Cyber Week 2025: The Rise of Agentic Commerce and the Surgical Shopper
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News
Two Gradial team members wearing branded baseball jerseys and caps stand at the company booth at Sitecore Symposium 2025 in Orlando, Florida. One smiles behind the counter while the other holds up a Gradial tote bag. The booth backdrop displays the Gradial logo and the tagline “Remove the friction, launch more campaigns.”
Gradial Raises $35M Series B to Scale Agentic Marketing Automation
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A winding gravel path curves through a dense forest filled with bright autumn foliage in shades of orange, gold, and red. Fallen leaves blanket the ground as sunlight filters softly through the trees.
Which AI Path Will You Take as a Marketer?
CMSWireTV graphic titled “Biggest Moments of 2025,” featuring headshots of Season 2 guests: Sarah Kimmel of CMSWire, Daniel Thrall of Intuit, Jeff Harling of Zoom, and Uman Chan of The Vitamin Shoppe. Center panel displays “CMSWireTV: The Digital Experience — Season 2, Episode 11” with a play button.
The Digital Experience Show's Biggest Moments of 2025
Close-up of the gold “Wall Street” lettering engraved on a gray stone building facade, symbolizing financial markets, capital pressure and corporate investment scrutiny.
CX Has Entered the Age of Capital Discipline
Two SharpenCX team members stand at their booth during the Opkalla Tech Summit in Charlotte, smiling and wearing branded black polos with orange lanyards. Their display table features laptops, product materials and a monitor demoing Sharpen’s cloud CCaaS platform as attendees network in the background inside a brick-and-glass event space with large chandeliers.
SharpenCX-Ytel Deal Signals New Phase of Contact Center Consolidation
A man smiles and points toward a large Coveo booth display at an event. The sign behind him reads “The Future is Business-to-Person, powered by AI Search and Generative Experiences,” with screens and exhibitor booths visible in the background.
Coveo Launches RAG-as-a-Service for AWS AI Agents
A man smiles as he touches his hand to a glass wall while a humanoid robot on the other side mirrors the gesture, creating a moment of human–AI interaction in a modern indoor setting.
How Organizational Fundamentals Deliver Frictionless AI Experiences
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Articles Tagged "Software Development"

Editorial
Article
Digital Experience
Shine Light on Product Calamities With Software Developer Visibility
Editorial
Article
Customer Experience
3 Myths Debunked: How to Mature Conversational Experience Development
Editorial
Article
Digital Experience
To Deploy or Not Deploy, That Is the Software Development Question
Editorial
Article
Information Management
What Do Olympic Volleyball Teams and Agile Software Teams Have in Common?
Editorial
Article
Leadership
What Agile Software Development Can Teach Us About Diversity and Inclusion
Editorial
Article
Digital Experience
3 Steps to Delivering Great UX With an Agile Mindset
News Analysis
Article
Digital Experience
Inc.'s Top 10 Fastest-Growing American Software Companies
Editorial
Article
Digital Workplace
Don’t Go Chasing Waterfalls in Your Software Projects
Editorial
Article
Digital Experience
Agile, Kanban & Scrum, Oh My: Which Product Management Method Is Right For You?
Editorial
Article
Information Management
How Software Can Aid Testing in Agile Environments
Editorial
Article
Social Business
Software Developers Get Social
Feature
Article
Information Management
Forrester Study Finds Big Savings in Workflow Automation
Feature
Article
Information Management
Top Takeaways from DevOps Enterprise Summit #DOES14
Feature
Article
Information Management
Originate Buys Applied Intelligence Group
Feature
Article
Customer Experience
Celtra Offers Cross-Screen HTML5 Tech for Brand Advertising
Feature
Article
Customer Experience
HTML5: Still Not Living Up to Expectations
Feature
Article
Customer Experience
Report: HTML5 is the Future for Enterprise Developers
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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Popular Articles
The Psychological Shortcut That Makes Email Marketing Work BetterThe Digital Experience Show's Biggest Moments of 2025CX Has Entered the Age of Capital Discipline15 Marketing Certifications That Can Help You Earn a Better SalaryInside CX Now: How Kustomer’s AI-Native Breakthrough Highlights Enterprise ReadinessAgile vs DevOps: What's the Difference?
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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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