The Wire (Page 222)

Pammsoft Private Limited, a leading all-in-one digital agency based in Pune, is proud to announce its exceptional content marketing strategies that are designed to engage audiences and drive conversions. With a focus on delivering innovative solutions, Pammsoft is revolutionising the digital marketing landscape and helping businesses thrive in the online realm.

The Digital Marketing Agency & Consulting Company LLC, a premier digital marketing firm, proudly announces the launch of its cutting-edge suite of services designed to help businesses achieve their marketing objectives and propel growth. With an unwavering commitment to excellence, the agency empowers its clients by integrating top-tier marketing experts into their teams, providing them with the tools they need to maximize revenue and thrive in today's dynamic business landscape.

Futureverse, a leading AI and metaverse technology and content company, today announced the close of its $54 million Series A funding round. The round was led by 10T Holdings, LLC ("10T") and included participation from Ripple.

BoostUp.ai, the leading Revenue Operations & Intelligence Platform, today announced the launch of their most significant product innovation to date, RevBI (Revenue BI), to accelerate the delivery of insights and adoption of critical revenue processes. Purpose-built for revenue operations, RevBI is designed to give Revenue Operations (RevOps) leaders full control of their revenue data, BI, insights & process.

Following the heels of its sixth anniversary, Expert Marketing Advisors announced that award-winning agency, Espresso B2B Marketing is becoming part of Expert Marketing Advisors, creating one of the most formidable B2B technology marketing agencies. This move expands Expert Marketing Advisors' fully integrated service offering and enables the agency to bolster its marketing portfolio of services to help brands accelerate their revenue and growth.

Omneky, a San Francisco based generative AI company, today announced the launch of its Creative Generation Pro tool, allowing customers to generate thousands of variations of personalized creative content at scale. Omneky's Creative Generation Pro generates and improves thousands of variations of creative content, trained on your brand, target audiences, product offerings and performance data.

Arrive Recommerce, Inc., the technology company that powers Returns to Recommerce™ for brands and retailers, announced today that it has raised $16M in Series A funding. The funding will be used to expand the platform to more brands and operators as Arrive Recommerce continues to grow in the booming recommerce industry.

IPG Mediabrands, the media holding company within the Interpublic Group of Companies (NYSE: IPG) today announced the launch of its Unified Retail Media Solution, a dedicated business unit that will enable brands to intelligently manage their investment performance seamlessly across all Retail Media Networks, one of the fastest growing advertising channels. According to the Association of National Advertisers 1 2023 study 82% of CMOs find a lack of standardization across [Retail Media] platforms “a challenge” or “a big challenge.” The second most significant challenge, reported by 68% of respondents, was the walled garden approach used by Retailers.

WASHINGTON, July 18, 2023 /PRNewswire/ -- Arc XP today announced it has been named a Major Player in the IDC MarketScape: Worldwide Full-Stack Content Management Systems 2023 Vendor Assessment (doc #US50827723, June 2023) and the IDC MarketScape: Worldwide Hybrid Headless Content Management Systems 2023 Vendor Assessment (doc #US50827823, June 2023). "We are tremendously proud to be recognized by IDC MarketScape as a Major Player in the content management space for both full stack CMS and hybrid and headless CMSs," said Miki King, president of Arc XP. "We believe this recognition displays the flexibility of the Arc XP platform to meet a diverse range of content management and digital experience needs. Importantly, it exemplifies our dedication to deliver comprehensive digital solutions that accelerate our customers' ability to achieve their growth and business transformation goals." Arc XP's key strengths for full-stack CMS cited by the IDC MarketScape include: Arc XP offers advanced workflow capabilities for high-volume content producers.

Amplience, the AI Content company, has today announced that with the appointment of experienced leader and technologist, Anthony Lye as its new Chief Executive Officer, the company has significantly evolved its strategy by introducing a vision focused on the relationship between content creation, content management and shopping context. Amplience will empower business practitioners in the industry with access to a shopping-specific, generative content engine and a rich portfolio of AI based capabilities.