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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

News
Digital billboard in New York’s Times Square displaying MoEngage’s announcement of $100 million in funding led by Goldman Sachs and A91 Partners, featuring the Nasdaq logo and a stylized statue graphic celebrating the milestone.
MoEngage Acquires Aampe to Put a Dedicated AI Agent Behind Every Customer
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Editorial
In an image generated by AI, a humanoid robot stands at the open doorway of a home office holding an “AI Readiness Check” clipboard while a Black woman web designer reviews a website layout on her computer. The workspace includes wireframes, notes and design materials, visually representing AI systems evaluating whether a website is prepared for AI discovery, interpretation and trust.
Can Only 3% of Top Global Brands Have AI-Ready Websites?
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News Analysis
Customer Contact Week 2026 in Vegas
What Comes After AI? Leaders Say the Hard Part Is Just Beginning
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Outdoor billboard featuring colorful abstract lettering and shapes with the message “Made in Figma by Erica Leong,” displayed against a city skyline.
Figma Launches Code Layers & Motion at Config 2026
Black-and-white vintage photograph of two men in suits standing close together indoors, each holding a finger to his lips in a "shh" gesture. Both appear to be exchanging a conspiratorial glance, suggesting secrecy, discretion or silence, while blurred figures stand in the background.
The New Rule of Customer Engagement: Sometimes Say Nothing
Three stacked Amazon Prime delivery boxes on a doorstep, with a garden visible in the background.
AI Traffic Growth Nears 100% on Amazon Prime Day — and Converts Better Than Every Other Channel
A man and two women share a conversation at a dining table aboard a train car, circa 1920s, in a scene suggesting attentive, personalized customer service.
When AI in Customer Service Falls Short, Empathy Picks Up the Tab
Attendees gather inside a ballroom during the CCW Excellence Awards at Customer Contact Week in Las Vegas. Purple and gold stage lighting illuminates the room while large screens display CCW Excellence Awards branding above seated guests at banquet tables.
Customer Contact Week 2026: Capturing the AI Announcements in Contact Center Technology
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AI Ethics Law Risk
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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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