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Aaron Orendorff is an independent content strategist and copywriter at iconiContent, where he partners with both emerging and established clients to produce professional, commercial copy that is clear, compelling and consumer-specific. He says his mission as a writer and educator is simple: to save the world from bad content. He is a contributor at Inc., The Huffington Post, Lifehacker, Entrepreneur, Business Insider, Fast Company, Shopify Plus and more. You can grab Aaron’s Content Creation Checklist at iconiContent.