Aimee Lucas


West Palm Beach, Fla.


Customer Experience


Aimee Lucas, CCXP, is a customer experience and employee engagement researcher, advisor, trainer and speaker. As a senior principal analyst with Qualtrics XM Institute, she helps organizations optimize their customer and employee experience management programs. Aimee has over 18 years of experience improving service delivery and transforming the customer experience through people development and process improvement initiatives. She focuses her primary research on employee engagement, B2B customer experience, and organizational design and change management to support customer-centric transformation. Her areas of expertise include market research, program management, marketing, instructional design and training.

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