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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Editorial
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Real-Time CX Is a Lie If Your Systems Aren't Aligned
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Editorial
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Agile and Non-Agile Marketing Teams Are Stuck on 2 Different AI Problems
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Stop Celebrating NPS — Start Fixing the Experience
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From Basic Utility to Strategic Advantage With Enterprise Site Search
A person holds a white Starbucks cup with the green logo in a softly lit café, background blurred to emphasize the drink and brand.
Why Is Starbucks so Successful Despite Its Mediocre Coffee?
Adobe CEO Shantanu Narayen (left) and Nvidia CEO Jensen Huang on stage at Adobe Summit at the Venetian Monday, April 20, 2026.
Nvidia CEO Jensen Huang Tells the SaaS World: Agentic Is Here. Adobe Is Listening
Concept design and development of websites and mobile applications
Anthropic Labs Launches Claude Design Tool for Visual Prototyping
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Conductor Launches AgentStack for Answer Engine Optimization
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Adobe Doubles Down on Agentic AI — But the Hard Work May Be the Operating Model
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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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