Anjali Yakkundi
CONTRIBUTING AUTHOR
Boston
COVERS
Digital Asset Management, Customer Experience
Anjali is a product marketing director at Aprimo, and looks after the strategy, go to market, positioning, and messaging for the Marketing Productivity, Plan and Spend, and Digital Asset Management products. Prior to joining Aprimo, she spent 8 years at Forrester Research where she covered the marketing technology, ecommerce, and digital agency spaces.
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- Democratize Content Creation With Experience Building Blocks Nov 5, 2020
- 3 Steps to Help Take the Bias Out of Your DAM’s AI Apr 7, 2020
- 3 Ways AI Helps Content Teams Work Faster, Smarter, Better Aug 30, 2019
- Taxonomy & Metadata: The Menu and Ingredients for Your DAM Restaurant Jun 20, 2019
- Is DAM Right for Me? 5 Questions to Ask Apr 26, 2019
- 5 Questions to Consider Before Launching a DAM Initiative Aug 25, 2014
- DAM: A Key Marketing + Customer Experience Technology Oct 10, 2013
- DAM Evolves into a Key CXM Technology Apr 18, 2012