Anjali is a product marketing director at Aprimo, and looks after the strategy, go to market, positioning, and messaging for the Marketing Productivity, Plan and Spend, and Digital Asset Management products. Prior to joining Aprimo, she spent 8 years at Forrester Research where she covered the marketing technology, ecommerce, and digital agency spaces.
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Digital Experience
Optimize Content Operations With a Modular Content Strategy
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Digital Marketing
What Bakers and Cooks Can Teach Us About Content Analytics
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Digital Marketing
Stop Overpromising Content ROI and Start Delivering Content ROE
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Digital Marketing
Democratize Content Creation With Experience Building Blocks
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Digital Asset Management
3 Steps to Help Take the Bias Out of Your DAM’s AI
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Customer Experience
3 Ways AI Helps Content Teams Work Faster, Smarter, Better