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Customer Experience
How to Filter the Right CDP Short List
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Digital Experience
Goodbye DXPs, Hello Composable Stacks
Apoorv Durga, Ph.D. is a seasoned industry analyst, advisor and technology executive.
He is currently VP, Research & Advisory at Real Story Group. At RSG, he covers and advises clients across several Omnichannel Stack technologies. These include Customer Data Platforms (CDPs), Ecommerce, Journey Orchestration Engines, Web Content and Experience Management, Mobile and Omnichannel Delivery, Digital Asset Management, Campaigns and Lead Management, Social Media Analytics, Customer Experience Management and CRM.
Prior to joining Real Story Group in 2008, Apoorv was Practice Head of the Portals and Content Management Practice at Wipro Technologies.