Brian Carlson
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Simsbury, Conn.
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Brian Carlson is the Founder and President of RoC (Return on Content) Consulting, a digital content consulting and development firm. He has over 20+ experience as a digital leader and manager, specializing in digital transformation, content marketing, content management, content strategy, SEO and digital product development.
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Brian's Recent Tweets
Tweets by @bcarlsondmBrian's Recent Articles
- Has Content Marketing Lost Its Way Jan 31, 2022
- How to Prepare Data for Ingestion and Integration Jan 25, 2022
- The Challenges Marketers Face Going Customer-Centric Jan 4, 2022
- 4 of the Top Call Center Challenges for the Coming Year Dec 1, 2021
- Call Center Technology Trends for 2022 Nov 19, 2021
- How Customer Data Platforms Can Benefit the Call Center Nov 16, 2021
- How a CDP Can Optimize Customer Lifecycle Management Oct 21, 2021
- How the Customer Data Platform Industry Reconfigured During COVID Oct 12, 2021
- What Is a Customer Data Platform (CDP)? Oct 5, 2021
- How to Create Customer Personas Apr 27, 2021
- Using a CDP for Data-Driven Campaign Management Mar 22, 2021
- Future-Proof Your Business With a Cloud-Based IT Infrastructure Mar 16, 2021
- How To Liberate Marketing From Mundane Tasks With AI Mar 9, 2021
- A Unified Customer Experience Needs Unified Data Dec 3, 2019
- 7 Tips to Successfully Implement a CDP Apr 10, 2019
- CDP vs. DMP: Which is Right for Your Business? Mar 26, 2019
- Customer Data Platforms Best Practices and Challenges Dec 11, 2018
- Tips for Evaluating, Setting Up and Supporting Your CDP Oct 17, 2018