Heather Zynczak

CONTRIBUTING AUTHOR

Salt Lake City

COVERS

Digital Marketing, Analytics

CONNECT

Heather Zynczak is the Chief Marketing Officer at Pluralsight, a technology learning platform. Heather joined Pluralsight in August of 2016 because she was excited by the mission, culture and enormous opportunity to solve strategic business problems for companies of all sizes.

Heather began her career as a consultant at Andersen Consulting (now Accenture), The Boston Consulting Group and Booz Allen & Hamilton. She also led marketing and product marketing for two Silicon Valley startups before joining Oracle, where she worked in Product Strategy, leading the vision for over 20 products. She then joined SAP as the Global Vice President of Marketing, where she marketed products that drove $3 billion in annual revenue. Most recently, Heather was at the helm of marketing at Domo, launching the brand while company revenue grew from $0 to $100 million, achieving 100 percent year-over-year revenue growth.

At Pluralsight, Heather is focused on leading a data-driven marketing organization that delivers real qualitative results. She spends her time driving go-to-market strategy and increasing global brand visibility. Heather actively mentors other businesswomen, was named one of 30 Women to Watch by Utah Business magazine in 2014, and has been recognized by the Women Tech Awards for Professional Excellence. She holds an MBA from The Wharton School.

Heather thrives in high-energy, fast-growth environments. Which is good because “high-energy” describes both her work and home life. When not driving leads and improving the customer experience at Pluralsight, she’s actively wrangling her three energetic sons.

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