Monica Mullen
CONTRIBUTING AUTHOR
Phoenix
COVERS
Customer Experience, Digital Marketing
Monica Mullen is Solutions Marketing Manager at Informatica®, responsible for Informatica's customer centricity and customer data strategy solutions.
As an experienced tech marketer who’s lived in the data world since 1999, she believes that contextual, trusted data resides at the intersection of the familiar people—process—technology trio. She’s worked with companies across industries to recognize the strategic value of their data in order to conquer complexity and capitalize on changing customer conditions. She’s a blogger, speaker and willing to share her thoughts about how data powers customer experience.
Connect with Monica on LinkedIn, or follow her on Twitter at @monica1mullen.
Please Note
If you are looking to submit press releases or other forms of news for consideration, the best approach is to email [email protected]. That is an actively monitored distribution list.
Monica's Recent Tweets
Monica's Recent Articles
- The Customer Experience Hierarchy Dec 4, 2019
- Data Is Getting Very Personal Aug 20, 2019
- 5 Principles for Smarter Customer Data Management Jun 20, 2019
- Keep Your Data Tidy to Deliver Great Customer Experiences Mar 13, 2019
- A Simple Customer Experience Equation Nov 26, 2018
- The Difference Between Quality of Data and Data Quality Aug 22, 2018
- Why Marketing and IT Need to Collaborate on Data Quality Aug 21, 2018
- Mastering Customer Consent in Advance of the GDPR Feb 16, 2018
- Your Single Customer View Isn’t as Good as It Could Be Sep 5, 2017
- Put Reliable Customer Data at Your Employees' Fingertips Jun 5, 2017
- Master Data Management Helps You Fight Data Fragmentation & Tap Into Data's Value Feb 23, 2017
- Marketing Agility Can't Be Found with Flawed Data Dec 1, 2016