Vince Jeffs

CONTRIBUTING AUTHOR

COVERS

Digital Experience, Customer Experience

Vince Jeffs is the director of Strategy and Product Marketing for Customer Decision Management at Pegasystems. He has more than 28 years of experience with marketing technology, strategic planning, customer analytics and enterprise marketing management systems implemented across a variety of industries.

Vince has worked at SAS Institute, Rapp Collins/Omnicom and UPS. More recently, he worked as a product manager and Professional Services Practice director at Unica where he led teams and managed implementation projects for large enterprises, working directly with executive sponsors.

Vince has a BSBA in Marketing from Georgetown University, an MS in Database Systems/Operations Research from the University of Maryland, is a certified Professional Direct Marketer, and has spoken, blogged and written on various marketing technology topics during his career. Connect with him on LinkedIn and Twitter.

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Vince's Recent Articles

Elevate the Customer Experience Through Timing and Context Aug 21, 2019
4 Ways to Revolutionize Customer Experience With AI Apr 5, 2017