Wendy Boucher

CONTRIBUTING AUTHOR

Boston

COVERS

Digital Marketing

CONNECT
As a technical marketer and CMO, Wendy has spent her career as a revenue architect for both B2B and B2C growth companies. Inspired by the ability for marketing to create a frictionless buying process, Wendy’s approach has always been to develop a strategy that supports the customer lifecycle. Today she leads a consulting practice delivering demand gen services for B2B companies seeking Account Based Marketing programming.

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