Azingo Hopes To Mix Up Mobile World With Linux-Based Browser
Attention! The mobile world’s cluster of hopeful operating systems just got slightly bigger thanks to Azingo, who recently announced the Azingo Mobile Platform 2.0. Based on Linux and other open source innovations, the platform enters our ring of competitors bravely with dukes up, sporting a powerful browser and Web Runtime for easy Web application play.

Introducing Azingo

Hailing from Sunnyvale, California, the young and privately owned company is managed by a team of industry executives from companies such as Nokia, Motorola and AT&T Bell Labs. As developers of solutions for the mobile software market, Azingo claims their offerings enable customers to demonstrate and launch new mobile products in less time and at lower costs.

Hopefully the big names that make up the company’s foundation are enough to grab your attention, because as far as pricing goes, there isn’t a peep of information on Azingo’s website. In the case of time management, however, Azingo’s reported perks make it easy to imagine that the easy to use platform might add some minutes to your day and take away a bit of common, phone-related angst.

Compatible with a wide variety of mobile devices employing both touch and keypad user interfaces, Azingo Mobile Platform 2.0 includes Web Runtime for the discovery and execution of the ever-popular Web widget.

"We are excited to introduce these new mobile Internet products," said Mahesh Veerina, CEO of Azingo. "The Azingo Browser and Web Runtime enable operators and handset manufacturers to deliver powerful Web experiences on a variety of devices spanning their product portfolios."

A Closer Look

We’re all pretty familiar with the advantages offered to the mobile world through WebKit. You know, the framework that provides the foundation to build fast rendering and smooth Web browsers? It’s kind of popular these days. With their fully-loaded Web browser, Azingo claims to bring the same advanced and high-performance browsing technology to the rest of the industry. 

Highlights include:

  • Integration to a wide range of devices, capabilities and memory footprints
  • Integration to Flash Lite for a more complete browsing experience
  • Bookmarks, with rich management options
  • Tabbed browsing and multiple windows
  • History: both list view and visual history
  • Download audio/video files with auto-play
  • Single Screen Rendering (SSR) with user-controlled settings

Additionally, with the included Azingo Web Runtime based on the same infamous technology, developers can create Web applications using familiar methods such as AJAX, HTML, JavaScript and CSS.

Its additional notable features include:

  • Support for the industry’s largest number of Web widget standards
  • Provides widgets access to Web and the mobile phone’s platform services and data
  • Azingo Web Studio provides an Eclipse-based SDK to accelerate the development and deployment of Web widgets and applications

Will It Be Enough?

As is natural for any newcomer expecting to garner attention from an Apple and Google obsessed world, Azingo’s features are not much different from those of the Android and the iPhone.

Raise your hand if you’ve already filed Azingo under the ‘unnecessary’ tab. Ok, now put that hand down and consider the fact that the company is rooted in the LiMo Foundation, which is in an alliance that includes more big names like NEC, Samsung Electronics and Vodafone. Now raise your hand if you’re willing to give them a second chance because you know that ties that huge mean Azingo phones are likely to hit the market in a broad and quick manner.

Still, connections don’t necessarily mean Azingo has what it takes to go head-to-head against Android and the iPhone. Right now we think it’s pretty safe to say Apple still has the strong upper hand, but it would be unsavory of us to totally rule anyone out (except for Microsoft, that is).

Want to decide for yourself? Check out Azingo's demonstration at Mobile World Congress in Barcelona (booths 2.1D53 and 8B135), Feb. 16-19, 2009. Of course, if a trip to Spain isn’t within your budget this February, you can always check out their website.