Micro Publishing: Discovery Communications Acquires TreeHugger.com

Our friend and TreeHugger founder Graham Hill is having a good day. As reported in the New York Post and confirmed by Graham, the well known eco-blog has just been acquired by Discovery Communications, the parent company of the Discovery Channel. The price was apparently some form of US$ 10 million. That's so far unconfirmed, and undisputed. Of note is that Graham claims that "over the last year, we were approached by over 15 large companies." Our congrats go out to Graham, Olga, Nick Aster and the others who built this project from the ground up over the past 4 years.