Articles
Tag: acquisitions
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The 5 Biggest Martech Acquisitions of 2018
CMSWire's Dom Nicastro breaks down the top five marketing technology acquisitions of 2018.
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Adobe Makes a Play for Mid-Market Customers With Magento Buy
Why Adobe's Magento acquisition may work out well for the former, but leaves the latter in a pickle.
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BlackBerry's Good Technology Buy
Ask your fifth grader what a BlackBerry is and he’ll probably point you to fruit that grows on a bush. Ask a 40 to 60 year old or someone like Google boss Eric Schmidt the same question and you&
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Metalogix Buys MetaVis In Advance of SharePoint 2016 Release
Cloud management and migration specialist Metalogix announced this morning that it is buying MetaVis for its cloud collaboration service management platform. The price was not disclosed.Metalogix CEO
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How Salesforce Builds Its Ecosystem, 1 Company at a Time
John Somorjai was the corporate counsel at Oracle 18 years ago when an opening popped up in the corporate development group. He's never looked back. Starting as a manager, he found he had a knack
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Digging Inside Oracle's Acquisition Strategy
Oracle’s latest acquisitions show it believes Software-as-a-Service (SaaS) is for real, that CRM is a major growth space and that it must strengthen its cloud-based applications, analysts told C
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Google, IBM and the Battle for Automated Customer Experience
Google has pinned its acquisition strategy on data, analytics, robotics and artificial intelligence (AI). IBM is very focused in data analysis and levering its own AI technology, Watson, into other ar
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Is There a Theme to Google's Latest Acquisition Binge?
Boston Dynamics, Nest and DeepMind. In the past month, Google has gone on yet another acquisition binge, spending at least $4 billion on a trio of startups that seem only loosely connected — rob
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Oracle Buys BigMachines, Increasing Cloud-Based Sales Functionality
Oracle just announced it has bought Chicago-based Configure, Price and Quote (CPQ) provider BigMachines in a move that will greatly enhance its cloud-based sales functionality. While the details of th
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Metalogix Acquires Idera's SharePoint Tools
Metalogix has been steadily buying up hefty swaths of the Microsoft SharePoint ecosystem -- and it's now bought up Idera's SharePoint business. It includes tools that focus on backup, maintenance
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Tim Cook Hints at the Future of All Things Apple During D11 Chat
Quite why CEOs are invited to ATD's events I'm not sure, they can't comment on anything the company has yet to disclose, generally toe the company line and regurgitate the usual spiel on existing issu
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Oracle Buys Eloqua, Cloud Based Marketing Automation Company, for $871 Million
One of the biggest names in IT, Oracle, has announced it plans to purchase Eloqua, a cloud based Marketing Automation provider that had been positioning itself as a revenue performance management comp
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EPiServer Completes Purchase of Mediachase
Sometimes, a partnership is just meant to be. Building on many successful integrations since 2009, EPiServer acquires Mediachase and makes Mediachase's eCommerce engine a permanent component of the EP
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SDL's Acquisition of Alterian: Get the Details
So SDL officially announced the completion its acquisition of Alterian, a provider of web engagement management solutions. But the details were very light. We change that right now.The SDL Divisions G
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