Articles
Tag: acquisitions
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What's Behind Sitecore's Avalanche of Acquisitions in 2021?
Sitecore acquired Moosend, a marketing automation tool, its latest in a series of acquisitions that signals a move toward promised SaaS offerings.
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Demandbase Set To Acquire InsideView and DemandMatrix
Demandbase has signed an agreement to acquire InsideView and DemandMatrix and launched the Demandbase Data Cloud and Sales Intelligence Cloud.
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TGP and Francisco Partners Acquiring Boomi From Dell Technologies for Estimated $4B
Francisco Partners and TPG Capital have entered into an agreement with Dell Technologies to acquire Boomi, a cloud-based iPaaS provider.
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Microsoft Acquires Nuance, Elevating Its Cloud Strategy for Healthcare
In a strategic move Microsoft will acquire Nuance, a cloud and AI healthcare software provider in a transaction that will close by the end of this calendar year
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Will Salesforce, Adobe Acquisitions Signal More Workplace-CX App Combos?
Recent acquisitions by Adobe and Salesforce signal a trend of front-end providers wanting back-end, workplace apps to build a cohesive workplace stack.
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Webinar Platform ON24 Nears $3B Valuation, HubSpot Acquires The Hustle & More News
This week's CX Newsbyte includes HubSpot's acquisition of The Hustle, the debut of ON24's IPO, Tealium Gets 96M in funding and more.
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Why Marketing Operations Got a Billion-Dollar Nod in Adobe-Workfront Acquisition
Adobe's Workfront acquisition is part of a larger trend of companies coupling digital asset management with content collaboration and production capabilities.
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Twilio's $3.2 Billion Grab of Segment: What's Behind the Largest CDP Acquisition?
Twilio acquired Segment for $3.2B, the largest CDP acquisition to date. What does that mean for the industry?
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6 Insights Into Episerver's Acquisition of Optimizely
What was the motivation behind Episerver's acquisition of Optimizely? We look into several potential reasons and impact of this acquisition.
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Episerver Acquires Optimizely, Sitecore Names New CEO, More News
Leading off this week's digital experience news roundup, Episerver buys Optimizely, Medallia acquires Stella Connect and more.
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Could Demandbase's Acquisition of Engagio Signal Larger Martech Convergence?
Will Demandbase's acquisition of Engagio spark a convergence of marketing automation and account-based marketing software?
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Will the CDP Industry See 70% Consolidation by 2023?
Gartner predicts that by 2023, the CDP market will have consolidated by 70%. Here's what they think will happen.
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7 Insights Into Salesforce's Acquisition of Evergage
Analysts and industry observers share their insights on what the most recent Salesforce-Evergage acquisition means to the market.
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Top Customer Experience Acquisitions of 2019
Join us as we look back at 2019, a turbulent year of mergers and acquisitions in the customer experience technology sector.
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