Latest Marketing & Customer Experience Leadership Reading(Page 229)

Microsoft's Twitter Bot: From Awfully Sweet to Awful in a Day

You Don't Have to Be a Super Hero to Do Real Time Marketing

SDL Hires 3rd CEO in Company History

MarTech Maturity: The Platforms are the Problem

CMSWire @Lunch: How Twitter Tackles CX #ThisIsOurReality

Deloitte Launches Digital Video Engagement Platform #AdobeSummit

Demandbase, Integrate Promise Marketers 'High Value' Leads

Customer Service Becomes Predictive

How Google AMP Will Influence Customer Experience

Ex-Salesforce Execs Launch Account-Based Marketing Startup

#MarTech Still Needs a Human Touch

Can You Make Sense of 3,500 #MarTech Companies? [Infographic]

Don't Be a Customer Data Hoarder

Collaboration and Leadership Everywhere

We Don't Care About Your Mission Statement

What to Expect from Scott Brinker's #MarTech Conference

Week in Review: Personalization Struggles + Rethinking Annual Reviews

Improve Your Email Marketing With These 5 Tips from Marketo

Can Intent Data Build Better Marketing Campaigns?

News to Use: Responsive Intranets, Better Translations

Customer-Centric Companies Sweat the Details

When Tech Startups Find Corporate Sugar Daddies, Everyone Wins

Google Analytics Takes On the Marketing Clouds

Evergage Gets Personal with Smart Search

SDL Admits Its Customer Experience Message Failed

Stop Being So Antisocial on Social Media

Don't Measure Trust. Measure Use