Surveys News & Analysis
| Wednesday Feb 26, 2014
To survey or not to survey -- that is the question in this short-attention-span world of the customer.
Some people claim you can say goodbye to online surveys and argue solicited surveys are pointless. Others, though, say surveys are OK, as long as you tackle the mobile issue.
Are you or aren't you delivering surveys?
CMSWire talked with Jonathan Levitt, chief marketing officer of OpinionLab, about ways to improve your surveys -- and your marketing campaigns.
| Wednesday Oct 30, 2013
Mobile and web analytics provider Mixpanel has added a mobile survey platform that it claims makes things easier for both the marketers analyzing survey results and the users taking the surveys. Today it launched Mixpanel Surveys — free for existing People Analytics product subscribers — which it says allows anyone inside an organization to quickly create, target and send mobile surveys directly to people as they use an organization's app.
| Wednesday Oct 30, 2013
Companies can't control what customers are saying about them on "unbiased" review sites like Yelp, Zagat or OpenTable. But they can make better use of the feedback they receive directly from their customers. That information doesn't always make it into the public domain, something one customer experience expert thinks should change.
| Wednesday Aug 28, 2013
Insight technology provider Qualtrics has released Qualtrics Mobile, a research tool that helps businesses gather customer insight from smartphone or tablet devices in both an offline and online capacity.
| Monday May 20, 2013
Yahoo has announced that it will acquire Tumblr in a refreshingly honestly press release that states "Per the agreement and our promise not to screw it up, Tumblr will be independently operated as a separate business."
| Wednesday May 8, 2013
With new technology constantly being added to the workplace environment, it's not always easy to know how well these changes are working. This is something that Chess Media aims to find out in an employee collaboration and work style solutions Future of Work Survey.
| Friday Dec 21, 2012
Kevin Conroy is determined to have more fun in 2013. Whether it's through remembering the importance of the user experience, or creating great work environments for employees starting at home, with his in-house 509 winery, Conroy is walking the talk. Find out more below.
| Wednesday Oct 31, 2012
It’s time for the Facebook App of the Week. This week were are concentrating on Survey Monkey, a poll-based app that allows users to post polls and surveys to their fan pages.
| Thursday Jul 26, 2012
Does it seem like more and more companies are launching products more than ever before? According to a recent poll by the SAVO Group, you may be right. But do more product launches mean more sales? Not exactly.
| Wednesday Oct 27, 2010
If you've got some golden nuggets of content management insight to share -- anything from stories, tips and lessons learned -- the CMS Mythbusters need you.
In an effort to create a well-rounded 2010 CMS wisdom report, the network is conducting a quick and painless survey, and your countribution "may be the difference between CMS life or death for a future implementation."
Each participant will receive a copy of the report once it's complete, and one lucky individual (drawn at random) gets a shiny new iPad. What's not to love?
Share your wisdom here.
| Monday Oct 25, 2010
Why traditional web surveys are broken.
| Thursday Jul 22, 2010
Is there a secret recipe for successful Web analytics programs? If there is, you might help us figure it out.
| Thursday Nov 12, 2009
While it’s mildly annoying to have a flock of sales associates approach you the second you step into a store, but apparently consumers don’t mind the special attention when they’re shopping on the Internet.
This is especially important to note when you consider numbers like 74, which, according to a recent survey from SDL Tridion (news, site), is the percentage of people who actually like it when businesses mine their personal shopping information.
| Thursday Oct 16, 2008
The company behind the WordPress blogging platform has just announced their acquisition of PollDaddy.
That’s right, Automattic and the Web-based polling and survey company are now intertwined. Based out of Sligo, Ireland, PollDaddy offers free polls with the option to run more detailed and advanced surveys at an annual rate.
| Wednesday Jun 25, 2008
Trampoline Systems provides social networking solutions to enterprises, so it should be no surprise that they were hanging out at the Enterprise 2.0 conference in Boston and the Web 2.0 strategies event in London. While at these events, they took the time to survey over 111 delegates on their use or planned use of social networking technologies. The results? Well, not really surprising. The question is, were all the right questions asked?