Articles
By fixating on the customer and using technology to turn big data into impactful decisions, companies will see increases in brand loyalty and profitability.
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Digital practitioners share their strategies for building digital teams to support their organizations customer experience efforts.
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A recession can be an opportunity for well-prepared agile marketers to master the turmoil and gain market share.
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Organizations seem to be forming online digital teams in a different way and for different purposes as non-digital teams — and that's unfortunate.
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When you adopt agile for your workplace, it can help to think of it like sailing a boat on the open water.
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Your software needs to deliver more than mere functionality: it must keep customers engaged.
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Customer experience experts provide tips on ways to foster and maintain a customer-obsessed culture.
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