Articles
Tag: agile
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Agile, Kanban & Scrum, Oh My: Which Product Management Method Is Right For You?
Taking a product from ideation to launch to updates and beyond requires a strong process: which one is right for your product?
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How Software Can Aid Testing in Agile Environments
A look at issues that can cause testing to slow adoption down and how to resolve them.
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The Road to Better Marketing Is Paved with Agility
How to make your marketing team more nimble and hyper-focused to truly be agile.
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Can Agile Marketing Help Streamline Your Strategy?
Need to upgrade your marketing strategy? We spoke with experts who offer their thoughts and tips on the advantages of implementing an Agile marketing methods.
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How to Ensure Your Organization Can Win With Agile
In an increasingly customer-centric market, keeping your customers happy is the most effective way to see your market reach grow and revenues soar. To do this, you must be able to swiftly respond to changing customer expectations with new and improved products or services.
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Why Designing Simple Solutions Is so Complicated
Recently I’ve been reflecting on why it’s so difficult to develop simple solutions — simple in the context of helping our users, clients and customers easily process, understand and engage with our message.
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Popping 5 Popular Myths of Agile Marketing
When I co-founded SCRUM50 as a born-agile marketing agency three years ago, we checked our traditional processes at the door. We are all Agile, all the time, and it has never been any other way. Agile marketing is not just another industry buzz word.
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4 Agile Principles for the Modern Marketer
Consider this for a moment: According to the Pew Research Center, just a decade ago only 11 percent of people used social media, and no one had even heard of the sharing economy. Today, we order everything online and it seems like almost everyone has a smartphone.
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Why Digital Workplaces and Agile Go Hand in Hand
The dramatic changes in the world of work over the last few years have created a more digital, more mobile and more demanding workforce. The changes have also introduced new ways of working such as Agile.
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Edgar Uy: Agile, Collaborative Processes Are the Keys to Excellent CX
Edgar Uy believes software design and development can only achieve the highest quality after a careful, deliberative, collaborative process. As the head of digital strategy and delivery for the Project Management Institute, his work involves overseeing user experience design, customer analytics, and search.
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How the Citizen Developer Trend Powers Business Transformation
Teams are working quicker, accessing more information and making data-driven decisions in real-time thanks to the democratization of technology.
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Build Seamless Experiences (and Build Them Quickly)
We've been having the wrong conversations. We shouldn't be talking about matching one experience to the other or trying to funnel our customers down a particular buying path.
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See the World Through Your Customers' Eyes
"Go see, ask why, show respect." The words of Toyota chairman Fujio Cho have become renowned as the basic lean principles on which to build and run a business.
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Can Agile Processes and DevOps Fuel Your Digital Transformation?
The US federal government has painted a horrible picture of digital transformation — one marred by multi-year project timelines, overspending and the Healthcare.gov website failures. But now the feds are using practices like agile development and DevOps to change history and fuel the migration of digital services to the cloud.
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