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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Old and new sections of the Florida Keys Overseas Railroad bridge stretch across turquoise ocean water on concrete piers under a bright blue sky.
Medallia Report Finds the Customer Experience Gap Is Getting Worse
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Feature
Dog mid-air jumping over an agility obstacle during an indoor canine agility competition, with rails and a ramp course visible in the foreground.
The Top Challenges Facing CMOs in 2026
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Feature
Modern call center office with agents wearing headsets and working at desktop computers in an open-concept workspace with exposed brick and ductwork.
26 Call Center Statistics Every CX Leader Should Know for 2026
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Customer in a car receiving a takeout bag through a fast-food drive-through window, illustrating a quick service customer experience interaction.
What Is Customer Experience (CX) and Why Does It Matter in 2026?
A black magnifying glass resting on a wooden surface against a soft green background, symbolizing close inspection, visibility and deeper analysis.
Why Modern Digital Experience Platforms Fail Without Observability
A red-and-white metal barrier blocks a narrow paved path leading into a wooded trail, with bare trees and evergreen foliage lining both sides of the road.
How to Govern Creation Sprawl Without Blocking Marketing AI Innovation
Youth football players in red jerseys huddle on a grassy field while a coach holds up a play sheet, with trees lining the background.
How Ethical Are Your Digital Marketing Tactics?
Wooden circular icons representing people arranged around a central wooden disc with a red bullseye target and arrow, connected by thin lines on a yellow background, symbolizing customer signals converging toward strategic focus.
Designing Emotionally Intelligent Customer Data for Composable Intelligence
A hand holds a white card with the silhouette of a human head cut out, while small fragmented pieces appear to break away from the top of the head shape. The background shows a blurred city street with pedestrians walking, symbolizing memory loss or fragmented decision-making amid everyday activity.
Customer Churn Shows Up When Decisions Lose Their Memory
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Articles Tagged "Coronavirus"

Feature
Article
Customer Experience
Good News: Young Dancers Unite for George Floyd's Family, Social Justice Cause
Feature
Article
Digital Marketing
How 3 CMOs Grapple With Budget Changes Due to COVID-19
Feature
Article
Customer Experience
Good News: Workers Help Philippines Cemetery Community Through COVID-19
Editorial
Article
Digital Experience
Testing a COVID-19 Classification
Feature
Article
Customer Experience
Good News: Barriers Can't Stop Husband's Visits to Wife at Senior Community
Editorial
Article
Digital Experience
The Big Sort: Designing a Classification for COVID-19
Feature
Article
Customer Experience
More Good News: CEO Delivers Trade Show Hand Sanitizer, Couple Welcomes Stray Dogs
Feature
Article
Information Management
COVID-19 Further Exposes Document Management Weaknesses
Feature
Article
Digital Experience
How Miami-Dade County Has Handled Web and Digital Challenges Amid COVID-19
Editorial
Article
Digital Marketing
Are Working From Home Policies Affecting Intent Data?
Feature
Article
Digital Workplace
7 Ways HR Can Support Remote Workers
Feature
Article
Customer Experience
From the Good News Department: Smiles, Virtual Hugs and Comfort Food
Feature
Article
Ecommerce
Is Live Streaming Ecommerce the Next Thing?
Feature
Article
Leadership
How 9 HR Leaders Are Working to Create a Sense of Normalcy During Crisis
Feature
Article
Digital Workplace
Employee Experience Officers Share How COVID-19 Is Impacting Their Priorities
Feature
Article
Digital Workplace
How 10 Companies Keep Connected and Sane Through Virtual Channels Amid COVID-19
Feature
Article
Digital Marketing
How CMOs Are Leading Through the COVID-19 Crisis
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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